A New View On TV
September 8, 2008
It didn't take long after America started tuning in to television that people started to worry about what it was doing to children. "When it offers a daily diet of Western pictures and vaudeville by the hour, television often seems destined to entertain the child into a state of mental paralysis," wrote The New York Times in 1949.
A generation later, the Scholastic Aptitude Test scores of college-bound teenagers had fallen significantly. A 1977 panel appointed by the College Entrance Examination Board suggested television bore some blame for the drop. Indeed, the decline began in the mid-1960s, just as the first students heavily exposed to TV took their SATs.
But University of Chicago Graduate School of Business economists Matthew Gentzkow and Jesse Shapiro aren't sure that TV has been all that bad for kids. In a paper published in the Quarterly Journal of Economics this year, they presented a series of analyses that showed that the advent of television might actually have had a positive effect on children's cognitive ability.
The two are part of a tight-knit group of young economists using statistical techniques to examine how television affects society. The group's research suggests TV enabled an earlier generation of American children in non-English-speaking households to do better in school, helped rural Indian women to become more independent and contributed to lowering Brazil's fertility rate.
Mr. Gentzkow, who is 33 and doesn't own a TV set, says that figuring out how television influences children is far from straightforward.
"What are the reasons why some kids watch six hours of TV a day and some kids watch none?" he asks. "Clearly it has to do with their parents and what kind of parenting they're doing; it has to do with how smart they are and how much they like doing other things like reading; it has to do with what socioeconomic resources they have. Do they have a nanny who's taking them to the museum every day versus sitting home alone?"
To be sure, the position of many in the medical profession has been that television is bad for children. Many studies have shown television is correlated with slower cognitive development, as well as violence and other behavioral problems. The American Academy of Pediatrics recommends parents limit children's use of TV, movies, video and computer games to no more than two hours a day.
Still, "the academy would be one of the first to say television can be incredibly pro-social and useful to kids," says spokesman Victor Strasburger, who is also a professor of pediatrics at the University of New Mexico School of Medicine. "The problem is separating out the wheat from the chaff."
