M&M's Kart Racing
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Is it age appropriate?
About our ratings(Flash is loading. If this text does not disappear you need to install the latest flash version)
Not age appropriate for kids under 7, age appropriate for kids over 10; suggested age 7. -
Is it any good?
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Common Sense says
Less a racing game and more an interactive ad.
Why We Rated This
for Ages 7–10
The good stuff
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Educational value:
What to watch out for
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Violence & scariness:
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Language:
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Consumerism:
What Parents Need to Know
This review of M&M's Kart Racing was written by Chad Sapieha
Parents need to know that this game is little more than an advertisement for M&M's sweets. The characters are cartoon candies, many of the race courses have themes based on the confection (such as a candy factory conveyor belt), and even the backgrounds of some in-game menus are composed of dozens of little M&M's. It has few -- if, indeed, any -- of the hallmarks of a polished console game worth tens of dollars, and all of the properties of one of those quick, interactive diversions found on company web sites that visitors usually play for a couple of minutes before losing interest.
Families Can Talk About
- Families can talk about in-game advertising. Does seeing products in a video game affect which products you consume in real life? Do you think that it makes sense for a company to charge people to play a game that is, in essence, an advertisement for their products? Can you think of examples of games in which in-game advertising might actually enhance the game experience (such as racing simulators that feature licensed vehicles)?
More on M&M's Kart Racing
What’s the Story?
Is It Any Good?
What's worse, though, is the game's shameless commercialism. M&M's Kart Racing doesn't exist to provide players with a fun and interesting gaming experience, but rather simply to make us think about M&M's candies. The confection's maker, Mars Inc., ought to be paying us to play this game, not the other way around. Needless to say, this interactive advertisement will leave a bad taste in your mouth.
ClosePublisher’s Details
ESRB rating: E

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