What Disney always does well -- and what it does well here again -- is to create a world of safe adults in which kids can have their adventures. Peyton may have snuck away from home, but she's surrounded by mythic football players -- giant, harmless teddy bears whose worst qualities is their penchant for playing practical jokes on each other. The other thing Disney does perfectly in
The Game Plan is squeeze every last bit of cute from every scene. The Rock clearly has fun with all of his character's funny faces, funny voices, and tantrums -- and so does the audience. There's so much that's genuinely adorable in this film that it's easy to overlook small problems like the predictable storyline and Pettis' limited acting abilities.
What's harder to forgive is the frequent product placement. The Game Plan pokes fun at athletes who all but plaster brands on their jerseys, but then it manages to showcase more than a dozen products. And then there's the nearly two-hour running time, which may make young kids a little fidgety. Still, this is a film with a great message. Joe learns to share -- share success, share his house, share his heart. And what child doesn't need to learn that lesson?