Max Rules

 Review

Common Sense Media says

Spy Kids-style adventure is lackluster but may amuse kids.
greenON: Content is age-appropriate for kids this age.
yellowPAUSE: Know your child; some content
may not be right for some kids.
redOFF: Not age-appropriate for kids this age.
not for kidsNOT FOR KIDS: Not appropriate for kids any age.

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Quality
 
Sometimes media can be age appropriate but a real waste of time. Our star rating assesses the media's overall quality.

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Parents say

Not yet rated

Kids say

Not yet rated

What parents need to know

Parents need to know that this kids' spy flick is definitely directed at families with elementary-aged children, so there's little objectionable in the movie. There's a bit of violence (the three kids use martial arts to kick and shove out of harm's way with two menacing adults), some mild taunts ("fool," "idiot," etc.) and some questionable decisions on the part of the kids, but otherwise, it's fine for the second-grade and up crowd. Families should know that despite their heroism, the three central children are considered rule breakers at home and trouble makers at school, but at the end of the film they prove they were right to follow their instincts.

  • This movie is for entertainment purposes.
  • Positive messages about friendship and teamwork are prevalent, but sometimes the kids are also troublemakers who disregard rules, both at home and at school. But it can't be denied that their perseverance and courage save the day.
  • Max and his friends work together quite well, but they can also be mischievous, like when they execute a food fight in the cafeteria or sneak out without permission. They eventually band together to stop an ill-intentioned video game company from using a stolen top-secret micro-chip.
  • Toward the end of the movie, there is a frightening sequence when the kids fight off the villains, who push and shove them. Jessica uses martial arts to fight off a menacing man, who aims to harm the kids. The kids kick and tackle their nemeses.
  • In health class, the kids snicker when the teacher mentions "reproductive organs," and it's clear they're looking an anatomical figure, because they start joking. Max has a crush on a classmate, and in one scene, it looks like they are about to kiss, but they don't. Scott and Jessica are classic best friends with secret feelings for each other; they end up going to a dance together. The cab driver is on a date with a woman but flirts with another.
  • Insults like "idiot," "fool," "shut up," and "stupid."
  • No overt product placements, although some viewers may recognize a Ben Sherman shirt or a particular car model.

What's the story?

Max Brinkley (Andrew C. Maier) is a precocious orphan who lives with his uncle Rick (William B. Davis), the CEO of a high-tech firm that has created a "super computer." After Max and his two best friends Scott (Spencer Esau), a whiz at hacking, and Jessica (Jennifer Lancheros), a martial arts wunderkind, are caught organizing a food fight, the principal orders them to do their community service working at a video-game company. There, they discover the company's executive has stolen a top-secret micro-chip from the FBI and end up apprehending him and his associate before the government agents.


Is it any good?

 

Families in the market for a kid-friendly movie that's full of mild adventure may not care about the low production values and the laughable script, especially if parents don't plan to watch the movie with their children, who are much more forgiving about sub-par writing and acting. It's not terrible, but some the adult supporting characters should consider going back to acting school. They are either completely over the top (the health teacher) or soporifically monotonous (the FBI lead).

At least Davis seemed to take his role as Uncle Rick seriously, and even that relationship is unbelievable (as is the plot point that has a school principal punishing students by having them work for a private corporation). The kids are fine -- they laugh, looked worried, and get physical on cue, but they aren't the charming child actors you know are destined for a career in acting. It's obvious the movie took a long time to finish, because the end has an epilogue set three years in the future. Surprisingly, that sequence is the most entertaining of the entire movie.

 


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What families can talk about

  • Families can talk about why movies with kid spies so popular. What's the appeal of young characters who can hold their own against nefarious villains? Which movies in the genre are your favorite and why?

  • Is it realistic that a school principal asked Max and his friends to work for a video-game company?

  • What are some of the messages in this movie about troublemakers? How are adults portrayed? Are there any role models in the movie?


This review was written by Sandie Angulo Chen

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This review was written by Sandie Angulo Chen
Topics:adventures, friendship
Studio:Peace Arch Films
Director:Robert Burke
Cast:Andrew C. Maier, Jennifer Lancheros, William B. Davis
Genre:Family and Kids
Run time:80 minutes
Theatrical release date:April 24, 2005
DVD release date:March 4, 2008
MPAA rating:PG

This review was written by Sandie Angulo Chen
 

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About our rating system
ON: Content is age-appropriate for kids this age.
PAUSE: Know your child; some content may not be right for some kids.
OFF: Not age-appropriate for kids this age.
Learning ratings
BEST: Really engaging, great learning approach.
GOOD: Pretty engaging, good learning approach.
FAIR: Somewhat engaging, OK learning approach.
NOT FOR LEARNING: Not recommended for learning.

 

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