Kids'll be dazzled, but story falls short of #2.
Parents need to know that, like its two predecessors, this comic book-based movie features lots of action and superhero-style violence. In this installment, a mysterious black goo makes Peter/Spidey significantly more aggressive, arrogant, and combative -- even toward his friends -- which could confuse little kids who have clear ideas about their hero. His negative behavior culminates in him physically harming two people he loves (naturally, he redeems himself by the end). Thanks to the enormous amount of Spidey merchandise and marketing, expect any child old enough to watch commercial television to want to see this movie -- but know that the action might be too intense for the early-elementary set. (Spoiler Alert: Two characters die during the climactic battle sequence.)