WEBVTT Kind: captions Language: en 00:00:00.700 --> 00:00:04.940 Here are four simple tips for raising ad-savvy kids in the digital age. 00:00:05.340 --> 00:00:07.640 1. Help identify the ads. 00:00:08.100 --> 00:00:12.760 Watch TV, play a video game, or download an app with your kids, then take the time to 00:00:12.760 --> 00:00:16.700 point out all the product placement, logos, and sly calls to buy. 00:00:17.620 --> 00:00:19.940 2. Be careful where you click. 00:00:20.440 --> 00:00:24.960 Tell kids to avoid filling out online forms and clicking or swiping on ads. 00:00:24.960 --> 00:00:30.700 Contests and promotions are often sneaky ways for companies to collect unsuspecting kids. 00:00:31.240 --> 00:00:34.220 3. Expose the tricks of the trade. 00:00:34.220 --> 00:00:39.860 Talk about the true purpose behind promos, downloads, and links that promise something for nothing. 00:00:40.160 --> 00:00:44.500 Kids need to know that no matter how clever the gimmicks, they're all still advertisements. 00:00:44.980 --> 00:00:47.560 4. Resist peer pressure. 00:00:47.960 --> 00:00:52.440 Remind your kids that just because YouTube celebrities or social media influencers think 00:00:52.440 --> 00:00:55.200 something is cool, it doesn't mean they have to agree. 00:00:55.740 --> 00:00:59.020 For more tips, visit us at commonsensemedia.org.