Toughest Cowboy (Spike)
common sense media says
Reality rodeo show features wild rides, rough language.
parents & educators say
What parents need to know
Parents need to know that while this reality series about extreme rodeo riders offers viewers a chance to learn about the sport and the culture that surrounds it, it also shows lots of people getting injured (concussions, broken bones, etc.). There's also some drinking, scantily clad "rodeo girls," and plenty of strong language, ranging from words like "hell" to bleeped-out choices like "f--k" and "s--t." Teens will probably be able to handle it, but it's an iffy choice for tweens.
Violence:
The riders fall often -- and hard. Blood is sometimes visible. Injuries range from broken legs to concussions; some cowboys ride with separated ribs and broken bones. Paramedics are shown administering aid to hurt riders.
Sex:
The "Toughest Cowboy Rodeo Girls" entertain crowds and competitors with dancing and tight-fitting outfits. They often bare their midriffs.
Language:
Terms like "jackin' around" and "dang" are common. Words like "hell" are sometimes audible, while stronger curse words like "f--k" and "s--t" are bleeped.
Consumerism:
The series (and the Toughest Cowboy Tour) is sponsored by Jagermeister beer. Brand logos like Coca-Cola and Home Depot are also visible. The show also features music by the band Whisky Falls.
Drinking, drugs, & smoking:
Visible beer drinking; some riders chew tobacco.
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