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  • Is it age appropriate?

    About our ratings

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    Not age appropriate for kids under 13, age appropriate for kids over 18; suggested age 15.
  • Is it any good?

    3.0
  • Common Sense says

    Retailer's charity site means well, but offerings are thin.

On this site kids can:   connect with like-minded kids, find volunteer opportunities, help a cause, help people, join a cause, play games, watch videos

Why We Rated This iffy for Ages 15–18

The good stuff

  • Educational value:

    Shows teens that they can get make a difference and that there are groups and organizations that they can join to help make the world a better place.
  • User-created content:

    Teens can make suggestions for content they'd like to see on the site, and they can also create content for the short film contest, and other future contests that may crop up on the site.
  • Messages:

    The site's mission is to give kids the power to make positive changes and to give them a forum where they can discuss various topics from politics to music.  
 

What to watch out for

  • Online interaction:

    There are forums where teens can express their viewpoints on a range of topics, however there is no information about whether there are forum moderators, and there is no way for teens to flag inappropriate posts.
  • Violence:

    Not an issue.
  • Sex:

    Not an issue.
  • Language:

    Not an issue.
  • Consumerism:

    The site is part of retailer Best Buy's Web site. There are links to Best Buy and other external sites, but there is no product advertising.
  • Drinking, drugs, & smoking:

    Not an issue.
 

How safe is it?

  • Personal privacy:

    The site explicitly states that it is not for anyone under the age of 13. Site registration requires only an email address, name, and birthdate. Registered users get profile pages where they can post a picture and personal information.The lack of information on forum moderators means that parents should monitor teens who use the forums and they should make sure that kids know not to give personal information to other forum posters.
  • Parental controls:

    No parental controls and the registration process bypasses parents altogether.
 

What Parents Need to Know

About at15

Parents need to know that this site from retail giant Best Buy is a place where teens earn points that they can later give to Best Buy's featured charities. In other words, teens get power over Best Buy's charitable donations. There are also contests and information on scholarships. Overall, this site is clean with no inappropriate content but there aren't very many games and activities and teens may lose interest in a site meant to keep them coming back for points. Best Buy states that the site is only for teens ages 13-18.

Did this review help you decide?

Families Can Talk About

  • Discuss whether they think this site is an effective way to get teens involved in charitable work and community improvement efforts.
  • What types of content and activities would you add to this site to entice teens to keep coming back?
  • What do you think about the partnership between BestBuy (which runs the site) and the site's Official Charity Partners, like pop artists like Taylor Swift?

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