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Camp Hyatt (http://kids.nationalgeographic.com/camphyatt/)

common sense media says

Hotel chain's attempt at eco site is mainly Hyatt promo.

parents & educators say
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What parents need to know

Parents need to know that this is a promotional page for the hotel chain's new eco-friendly kids' activities program designed by National Geographic Kids. The main purpose is commercial, but kids bound for a Hyatt vacation will have fun learning about the animals and people native to their destinations and being able to print out a list of activities.

Educational value: Links steer kids to rich National Geographic Kids content on the animals and local culture they can expect to encounter on their Hyatt vacations.
Positive messages: Not applicable.
Violence: Not applicable.
Sex: Not applicable.
Language: Not applicable.
Consumerism: Several large ads running down the right side of the page promise free breakfasts, room discounts, and other goodies when booking a Hyatt stay. An ad entitled “Plan Your Family Trip” is labeled “For moms and dads,” but really, the entire site is one big promotion for Hyatt and its activities for kids.    
Drinking, drugs, & smoking: Not applicable.
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More on Camp Hyatt

What to talk about

Talk to your kids

Families can talk about how kids can use the information at Camp Hyatt to make the most of their resort stay. Links to National Geographic Kids content provides plenty of interesting read-ahead material on animals and local customs. Kids can help decide which recycling-while-traveling tips the family will follow, such as drinking from the hotel fountain instead buying bottled water. 

Is it any good?

Is it any good?
 

A one-page advertorial consisting mostly of banners, links and PDF takeaways, Camp Hyatt is more of a jumping off place than a full-fledged site. The new green activities Hyatt now offers kids -- waterway hikes and animal footprint identification among them -- are not even mentioned. Still, this colorful page with links to National Geographic Kids might get youngsters excited about the family vacation and eager to get details from their hotel. The 16 participating resorts listed on the site are located in some of the most beautiful parts of the world including Hawaii and the Caribbean.

This review was written by Carla Thornton
 
 

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ON: Content is appropriate for kids this age.
PAUSE: Know your child, some content may not be right for some kids
OFF: Not age appropriate for kids this age
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