| ON: Content is age-appropriate for kids this age. | |
| PAUSE: Know your child; some content may not be right for some kids. | |
| OFF: Not age-appropriate for kids this age. | |
| NOT FOR KIDS: Not appropriate for kids any age. |
Parents need to know that this game portal is full of ads, ads disguised as games, and links to content that's not appropriate for its purported audience.
Luring players with popular characters like Polly Pockets and Barbie, GIRLGAMEZONE.COM offers a huge range of girls' favorite games. But beware, none of these games actually exist on the site -- and clicking on the ads and links leads to content that's not appropriate for young girls. Clicking on the game links can bring up a barrage of images selling goods, take girls to other web sites, or bring up pages full of Google Ads, some of which can lead to pornographic content after a few clicks.
Because this game portal site does not host games, there's a high potential for would-be players to get lost on the Web and discover inappropriate content. Most links take kids to web pages full of Google Ads promoting something, for example: "Casino Games" (hotels, gambling) or "Girl Sites"
(dating, porn). Sexual content and web sites with violent games are just a few clicks away. For girls who love games, there are lots better choices.
Families can talk about the tactics used by advertisers to get users to click on their ads. Do your kids know clicking on
Google Ads puts money in the pocket of the ad host? How do your kids' favorite web sites make money -- do they sell ads, subscriptions, or use another method?
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