| ON: Content is age-appropriate for kids this age. | |
| PAUSE: Know your child; some content may not be right for some kids. | |
| OFF: Not age-appropriate for kids this age. | |
| NOT FOR KIDS: Not appropriate for kids any age. |
Parents need to know that this crafty site is based on the cartoon series Martha and Friends, featuring a 10-year-old Martha and her three creative friends. Watch segments of the Martha and Friends show (full episodes on Hallmark Channel), read bios about the main characters, get ideas for crafts and recipes, and play two simple games.
Kids who like to make their own stuff at home -- like homemade dog biscuits, lemonade, or lip balm -- will love this site. The creators have done a good job including food and craft ideas that are much simpler than typical adult-Martha fare, and it's a nice stereotype-breaker to see a boy character as one of Martha's friends who is into crafting, too. The games could definitely be a bit more challenging, and it would be an improvement if kids could watch entire episodes of the cartoon from beginning to end on the site, since each one supposedly has a lesson to teach. With only partial episodes available here, kids don't get to find out the end results of Martha and her friends' creative teamwork efforts or the moral of the story unless they also watch the Hallmark Channel.
Families can talk about why Martha Stewart lends her name to a cartoon for kids Sure, she probably enjoys encouraging kids to craft and cook, but ask: What else does she gain here? Explain how brands build loyalty, even among future consumers of their products. Read Common Sense Media's Selling to Kids Tips.
Talk about why it can be more fun to make something like a pair of decorative flip-flops, a homemade greeting card, or a spa facial mask from scratch, rather than buying them pre-made.
| Genre: | Brand Sites |
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