Martha and Friends

 Review

Common Sense Media says

Explore arts and crafts with young, animated Martha Stewart.
greenON: Content is age-appropriate for kids this age.
yellowPAUSE: Know your child; some content
may not be right for some kids.
redOFF: Not age-appropriate for kids this age.
not for kidsNOT FOR KIDS: Not appropriate for kids any age.

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Quality
 
Sometimes media can be age appropriate but a real waste of time. Our star rating assesses the media's overall quality.

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Parents say

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Kids say

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What parents need to know

Parents need to know that this crafty site is based on the cartoon series Martha and Friends, featuring a 10-year-old Martha and her three creative friends. Watch segments of the Martha and Friends show (full episodes on Hallmark Channel), read bios about the main characters, get ideas for crafts and recipes, and play two simple games.

  • The TV show segments on the website highlight 10-year-old Martha and her friends solving problems and creating projects together. It encourages kids to make their own fun through the activities such as trying new recipes and making homemade crafts.
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  • There are links at the bottom of the page to other Martha Stewart sites, including MarthaStewart.com, as well as other AOL sites, such as Free Kids Games, Willow Smith, The Green Team, and Secret Millionaires Club. The Hallmark Channel's logo is here as well, promoting the Martha and Friends show related to this site. And, of course, this site is a brand-recognition builder for Martha Stewart.
  • A screen name, such as "CraftyKid123" is automatically assigned to kids when visiting the site so they can save their favorite projects under that name. This site is affiliated with AOL, so it's the AOL Privacy Policy for children that governs it, which says that AOL sites do not collect personally identifiable information from children. Currently, there is no way for kids to interact or post anything here.

Is it any good?

 

Kids who like to make their own stuff at home -- like homemade dog biscuits, lemonade, or lip balm -- will love this site. The creators have done a good job including food and craft ideas that are much simpler than typical adult-Martha fare, and it's a nice stereotype-breaker to see a boy character as one of Martha's friends who is into crafting, too. The games could definitely be a bit more challenging, and it would be an improvement if kids could watch entire episodes of the cartoon from beginning to end on the site, since each one supposedly has a lesson to teach. With only partial episodes available here, kids don't get to find out the end results of Martha and her friends' creative teamwork efforts or the moral of the story unless they also watch the Hallmark Channel.


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What families can talk about

  • Families can talk about why Martha Stewart lends her name to a cartoon for kids Sure, she probably enjoys encouraging kids to craft and cook, but ask: What else does she gain here? Explain how brands build loyalty, even among future consumers of their products. Read Common Sense Media's Selling to Kids Tips.

  • Talk about why it can be more fun to make something like a pair of decorative flip-flops, a homemade greeting card, or a spa facial mask from scratch, rather than buying them pre-made.


This review was written by Dana Villamagna
Kid, 11 years old
September 28, 2011
 
Crafty site for art lovers!
It may look kiddie.But the crafts are so cool and such friendly faces.:D

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This review was written by Dana Villamagna
Genre:Brand Sites

This review was written by Dana Villamagna

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About our rating system
ON: Content is age-appropriate for kids this age.
PAUSE: Know your child; some content may not be right for some kids.
OFF: Not age-appropriate for kids this age.
Learning ratings
BEST: Really engaging, great learning approach.
GOOD: Pretty engaging, good learning approach.
FAIR: Somewhat engaging, OK learning approach.
NOT FOR LEARNING: Not recommended for learning.

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