Parents need to know that this educational video-sharing site, created by a teacher and children's book author, lets kids upload their own short videos, learn the editing process, and discover new, related
sources of information. Site staff approves and edits each video and adds educational links and activities.
Educational value:By watching the posted videos and exploring their related links and activities, kids can learn all sorts of interesting facts about cities, farms, careers, and myriad school-related subjects. Many kids who like to create their own videos will find that this site makes it easy for them to upload video. Kids also learn the process of submitting a work and having it approved (or not), and then seeing it improved upon by the site's management by adding appropriate links and other related educational materials.
Positive messages:Helps kids relate to other kids in different places through sharing their life experiences.
Consumerism:Banner ads. A tab called MMAT Children's Store sells many products related to the videos in association with Amazon.com. Many of the site's contents are sponsored by a business or organization.