Parents need to know that this site is designed for fans of all ages and touts itself as a "general audience" Web site. There is plenty of eye candy for football lovers, but ads and brand-name sponserships abound.
Consumerism:Commercials aired during the big game will be featured on the site once the game is over. The site also contains a number of ads for stores and for Cadillac, which is sponsoring the MVP vote. Links to the NFL store and to Ticketmaster, where users can purchase tickets for the NFL Experience "fan festival," are also on the site.