Parents need to know that kids under age 13 are asked to provide a parent's email address when
they register to use the site. However, parents aren't required to approve the
registration; kids can access the site immediately.
The site also links to a website called Parent's Corner, where parents
can learn more about the games that Ubisoft offers or discuss safety and other issues with other parents on the site's message board.
Sex:The homepage includes links to other sites where users can play a lingerie-based dress up game or a game based on speed dating, which includes some slightly suggestive dialogue.
Language:Users select a username from a list of pre-determined words like "awesome" and "chick."
Consumerism:The site is loaded with subtle -- and not-so-subtle -- ads for video games made by Ubisoft, the company that created the site.
Privacy & safety:Users don't submit any personal information when registering, except for a birthdate to confirm their age and their parent's email address.
Parents are notified when their child registers for the site and can delete their account.
Our ratings and reviews are informed by child development guidelines. Learn more.
It's not educational at all, nor does it give very positive messages. Although, it can be fun. But it sucks you into a virtual world that only cares about money and what they think is 'fashionable'.
Not to say I could do better, but there are many ways to improve it.