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  • Is it age appropriate?

    About our ratings

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    Not age appropriate for kids under 6, age appropriate for kids over 8; suggested age 8.

  • Is it any good?

    3.0
  • Common Sense says

    Buy a real toy and play with it online.

On this site kids can:   connect with friends, play games, play in a virtual world
updated 10.02.09

Why We Rated This on for Ages 8 and Up

The good stuff

  • Educational value:

    Teaches kids about the responsibility of pet ownership and also offers educational trivia games.
  • Messages:

    The overall message of the Webkinz world is positive. Kids learn empathy by caring for their virtual pet. But there's another under-the-radar aspect to Webkinz: cheating. Webkinz doesn't promote it, but kids know that they can find cheats on the Internet for Webkinz missions. Make sure you talk to your kid about cheating and stress that it's not OK in real life and it's not OK online.
  • User-created content:

    Kids do get a sense of accomplishment by dressing up their Webkinz pet and by furnishing their room.

What to watch out for

  • Violence:

    Not an issue.
  • Sex:

    Not an issue.
  • Language:

    Not an issue.
  • Consumerism:

    You have to buy a Webkinz plush pet, whose secret code gains you access to the Webkinz World. Webkinz mostly promotes their own brand with fake "ads" linking kids to other areas of the site, but a few real ads (for kids' movies) are thrown in the mix. Though actual products can't be purchased on the site, kids go into the W Shop and use KinzCash (virtual cash) to buy clothes, furniture, and objects for their pets. Kids can also add other toys to their "wish lists."
  • Drinking, drugs, & smoking:

    Not an issue.

How safe is it?

  • Online interaction:

    Kids can participate in KinzChat, which is a controlled, pre-scripted chat prevents kids from sharing personal information.

What Parents Need to Know

This review of Webkinz was written by Amy Weaver

Parents need to know that Webkinz allows kids to "adopt" their store-bought plush pet and care for it online for one year. It does promote shopping and spending -- there are plenty of ways to earn and spend KinzCash (to buy clothes and furniture for the pet's room), and kids can purchase other Webkinz toys on the site's store. Happiness and health levels are shown on a meter that's affected by how often the pets are visited on the site, but if a kid loses interest in his Webkinz, the pet will be "sad" but won't actually die. With constant new features and daily and hourly events, kids might feel they miss out if they aren't online constantly, so you might want to limit computer time.

Families Can Talk About

Talk to your kids about the media in their life. We have more tools and tips that can help
  • Families can talk about the rules for playing safely in an online world. They should also talk about the prevalence of cheating and how Webkinz secrets and cheat codes are offered freely on the Internet. Ask your kid whether they think it's OK to use cheat codes in a virtual world.
  • Because the Webkinz world is immersive, kids will be tempted to play for long periods of time. Families can also talk about setting computer time limits.
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More on Webkinz

What’s the Story?

Webkinz, a division of the stuffed animal company Ganz, has taken the pretend pet concept up a notch by selling fuzzy critters and plastic figures that your kids can play with in real life and online at WEBKINZ.COM. Here's how it works: Your child buys a Webkinz or Lil'Kinz toy online or from a toy store from at little as $5. These highly sought-after animals come with a secret code that allows your child a year of free access to Webkinz's colorful, interactive site called Webkinz World -- a surreal place where virtual pets wear clothes and aren't allowed to die. Once the simple adoption process is completed, a user name and password are established, and the new pet owner can set up the pet's room where the furry friend gets fed and dressed. The pet can be moved around the room by dragging the cursor and can communicate its wishes with the owner -- and even invite friends' pets over for visits. Each Webkinz animal comes with KinzCash, which the owner can use in the virtual W Shop to buy pet food, clothes, and more. More "cash" can be earned on the site by answering quizzes at Quizzy's Question Corner, playing arcade games, and entering contests.

Is It Any Good?

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Our Members Say

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Most Recent Reviews

  1. Kid Reviewer Age 11
    I rate this title on for age 8 and give it 5.0
    • My highlights are:
    • Educational
    • User content is age appropriate

    Love it

    This website is awesome! I would suggest it for slightly older kids, but it does have educational value. There is even a ''quiz corner''. Where you answer questions for Kinzcash. It's simple, unique family fun.

  2. I rate this title on for age 2 and give it 5.0

    Great Website!

    I don't play on webkinz anymore but I used to love it! It's a great website and I love animals so I loved even more! You can play games, play with your pet, and etc. It's a fun website!

  3. Parent Reviewer
    I rate this title on for age 17 and give it 3.0
    • My concerns are:
    • Excessive consumerism
    • My highlights are:
    • Safety isn't an issue

    fun for any one

    webkinz has very BAD support if you have a problem to bad.

  4. Parent Reviewer
    Lives in Pennsylvania
    I rate this title on for age 4 and give it 5.0
    • My highlights are:
    • Educational
    • Positive messages
    • Safety isn't an issue
    • User content is age appropriate

    A site for all ages!

    My children love this website! Buying isn't a problem, they each get $10 a week (If they decide to do their chores...) and run to Walgreens to buy a pet. This website is everything you can ask for, except buying and the kinzchat plus may be a problem.

  5. Kid Reviewer Age 11
    I rate this title iffy for age 6 and give it 3.0
    • My concerns are:
    • Excessive violence
    • Inappropriate sexual content
    • Excessive consumerism
    • My highlights are:
    • Educational
    • Positive messages
    • Safety isn't an issue
    • User content is age appropriate

    Good for youngsters, but there are some cons

    Things are not exposed to any people. No messages can be sent. You can be banned for being mean. It's great for young people. Things I have noticed though is in the Chat, you can pick from certain messages, but in Kinzchat you can chat a bit freer. Though I have noticed people saying things like, "Hey, do you want to have sec?" to work the system. The players then sit on a couch together and walk up to each other like they are kissing. Many reports have been filed this way reporting sexual behavior. Also, you have to buy a pet to play, and you have to buy one every year or Webkinz closes your account. There is also a game in the arcade where you have to hit a little creature with a wooden club, but he seems to like it.... For people 9 or older, the game is quite boring for them by then.

  6. I rate this title on for age 3 and give it 5.0
    • My highlights are:
    • Educational
    • Positive messages
    • Safety isn't an issue
    • User content is age appropriate

    have a fun time on line!!

    in this fun world kids as young as 3 can have a bunch of fun without parents worrying about saftey. it also has plenty of fun games some of them educational.

  7. Kid Reviewer Age 11
    I rate this title on for age 6 and give it 4.0
    • My highlights are:
    • Educational

    Fantastic!

    Webkinz is one of my favorite websites of all time, perfect for ages 6+. There's a HUGE range of Webkinz to choose from, and great games on the website. Fantastic!

  8. I rate this title on for age 5 and give it 5.0
    • My concerns are:
    • Excessive consumerism
    • My highlights are:
    • Educational
    • Positive messages
    • Safety isn't an issue
    • User content is age appropriate

  9. Kid Reviewer Age 11
    I rate this title on for age 5 and give it 4.0
    • My highlights are:
    • Educational

    Nice site.

    Although that I never liked webkinz, always wished one. It's a very nice site and fun for all ages. Very educational. 4 stars.

  10. Kid Reviewer Age 12
    I rate this title on for age 6 and give it 4.0
    • My highlights are:
    • Positive messages

    Try It For the KIDDIES

    It's a great website for kids, especially those just learning to use a computer! It can become boring for older children and alas most quit at about age 10 or 11. But, it's very good for the younger kids. It encourages good behavior and has enlightening games. I wouldn't say it's the best, but most definably not the worst. My only concern is children will beg parents to buy them more things for perks on the website.

  11. Teen Reviewer Age 13
    I rate this title on for age 5 and give it 5.0
    • My concerns are:
    • Excessive consumerism
    • My highlights are:
    • Educational
    • Positive messages

    Everyone seems to have a webkinz!

    I love them! It is obvious they are getting so rich off this website but everyone loves it! Me and my little brother (8) have been playing it for two years and it's great!

  12. I rate this title on for age 7 and give it 4.0
    • My highlights are:
    • Educational
    • Positive messages

    A very fun site

    This is a very good site for kids, young and old. I myself like to go on it a lot. The one thing I would be concerned about with younger kids is that it can be so fun and entertaing, it can be hard to get off.

  13. I rate this title on for age 7 and give it 4.0
    • My highlights are:
    • Educational
    • Positive messages

    A very fun site

    This is a very good site for kids, young and old. I myself like to go on it a lot. The one thing I would be concerned about with younger kids is that it can be so fun and entertaing, it can be hard to get off.

  14. I rate this title on for age 8 and give it 4.0
    • My concerns are:
    • Excessive violence
    • Excessive consumerism
    • Safety is an issue
    • My highlights are:
    • Positive messages
    • User content is age appropriate

    Great way to start kids on the internet!

    My daughter is one of many children totally addicted to Webkinz. I think it is very safe when only using the KinzChat, as you can only chat with already typed messages, but if you pay the extra for the regular chat, be very cautious! Lots of ADULTS play with webkinz as well, and there is always a chance of there being a safety issue there. They obviously plug their product, you have to buy the doll to have the website, but my at least my consolation is my daughter now plays more with the actual dolls than on the website. There is some mild violence in some of the games. Zingo Zing has a monster that takes a bat to a little Zingo's head, but he seems to like being a baseball. =/ If this is your first time on Webkinz, the best thing to do, is look over the entire site with your child. They have a lot of parent information and a FAQ, so read it!

  15. I rate this title on for age 3 and give it 5.0
    • My highlights are:
    • Educational
    • Positive messages
    • Safety isn't an issue
    • User content is age appropriate

    a perfect kid friendly site.

    the site is safe and very kid friendly. Webkinz is packed with games and fun way to earn kinz cash and take care of your pets.There is even a place called quizzies question corner where kids as young as three can answer educational questions to earn kinz cash! Great site i highly recomend it to kids ages 3-11

  16. Kid Reviewer Age 11
    I rate this title iffy for age 7 and give it 1.0
    • My concerns are:
    • Excessive consumerism

    all about the money!

    I hate it!!! If you don't buy another webkinz pet every year you can't play online at all!!!!!!!! I hope you are reading this, webkinz people, because I can't contact you unless I go on my account!!! (which I don't have access to!!!!) It is the worst website ever!!! (sob)

  17. Kid Reviewer Age 11
    Lives in New York
    I rate this title on for age 6 and give it 4.0
    • My concerns are:
    • Excessive consumerism
    • My highlights are:
    • Educational
    • Positive messages

    Good, edcucational site, perfect for kids who want a pet but can't get one.

    It's a good website, it teaches about the responsibilites of owning a real pet. There is even a place where you can answer trivia questions and learn new facts. However, there is a chat system where users can type what they want, but it has to pass the swear filter. Users do all sorts of tricks the send hate speech, ask for information, etc.

  18. I rate this title on for age 6 and give it 5.0
    • My highlights are:
    • Educational
    • Positive messages
    • Safety isn't an issue
    • User content is age appropriate

    Great for anyone

    I love Webkinz because they always add new and better things.There is something new every day.The newspaper in Webkinz is like reading a regular newspaper exept for kids! Either if you are playing a game, growing your garden or taking care of your Zums, you will always find someway to be learning.Zums are new to Webkinz World and are pets for your pet,you can go to zum world in webkinz world and take care of your zums whenever you would like.You also earn kinzcash by playing games,selling stuff at the Wshop,and much more.You can use your kinzcash to buy food and furniture for your webkinz.The only thing i do not like about it is that it will change your mind alot.I remember when i got my first webkinz i loved webkins world but later i did not like it for about a year and now i hooked on to it again.Mainly, webkinz is great for everybody!

  19. Teen Reviewer Age 13
    I rate this title on for age 8 and give it 4.0
    • My highlights are:
    • Educational
    • User content is age appropriate

    Fun game

    Fun!!!!!!

  20. I rate this title on for age 6 and give it 5.0
    • My concerns are:
    • Excessive consumerism
    • My highlights are:
    • Educational
    • Positive messages
    • Safety isn't an issue
    • User content is age appropriate

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