As Vice President of Business Development, Rhianwen provides strategy and oversight of our existing portfolio of revenue-generating partnerships and drives new business opportunities to broaden Common Sense’s distribution footprint.
Rhianwen has a strong passion for the mission of Common Sense, and is inspired by the opportunity and challenges of shaping and executing partnerships in meaningful, mutually beneficial and game-changing ways. Over the years, she has led revenue generation and managed strategic partnerships with some of the world's leading consumer, tech, and media companies, including Target, AT&T, General Motors, Proctor & Gamble, Comcast, Amazon and Netflix. Her scope of work includes shaping integrated marketing campaigns within entertainment properties, content integration within product platforms, and producing live segments for broadcast.
Rhianwen previously managed on-air and digital branded entertainment business at Warner Bros. as an Integrations Producer for The Ellen DeGeneres Show.