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Raising kids in today's media environment is challenging. But it's also fun, surprising, and inspiring. Our bloggers represent diverse views, but we all have one thing in common: We care about kids' media. We recognize that parents know their own kids best -- and know what's best for their own kids. The blog is a place to share ideas, confess our trials and tribulations, ask questions and get answers, learn something, teach something, explore topics of the day, uncover trends, and just be there for one another.