Sam Raimi directed the Spider-Man trilogy, but also Drag Me to Hell. I heard that was a really creepy movie and it featured a scary old lady. So now Raimi, while still putting the magical and whimsical world of Oz, makes this film seem not like a family film. There are jump scenes galore in this film. I'm not a fan of jump scenes in movies, so yeah. I was not expecting this many jump scenes, especially in a PG film or a Disney family film. There were like 7 or 8. Warning: There's like 2 even in the black and white (and different aspect ratio) part of the film. Back to the review. Raimi makes this film a visual wonder. He has a created a huge open world film, which is very large in scope. The visual effects and CGI are brilliant. All the creatures and stuff in Oz, it's just amazing. I especially enjoyed the special effects for the china girl, because of the fantastic ability to express so many emotions on the china girl. It was amazing. However, the acting is flat out terrible. I know loads of people liked Rachel Weisz and Michelle Williams in this film, but everybody in this film seemed awkward to me and it wasn't good enough. Mila Kunis is a disaster. I mean who the heck decided to cast her into this film?! She is terrible in this film. I like Mila Kunis' acting in other films, but she was just disastrous in this role. Anyways, this movie is one of the most predictable movies I have ever seen before. The elementary school kids will be surprised, but whoever's older than that will just simply groan. In the film, the Wicked Witch of the West says, "How predictable." And I was like, "Dude, this whole freaking movie is predictable!" Now onto the 3D review. So, Raimi made maximum use of 3D in the first hour in the movie, then kinda forgot about it in the middle, then said, "Oh yeah! I forgot sorry this movie is supposed to be in 3D!" When the 3D is in use, it's really good. Things pop out at you a lot, and there is also a lot of depth behind the screen. Make sure to watch this in 3D! Now, onto the parental review. There were positive messages and role models. Glinda is a positive role model. Oz learns not to be selfish and bad and turns good in the end (predictable). There is not much violence, but a lot of peril since we're in Raimi's world of Oz. There is peril throughout the movie, so I'll just say that kids will maybe have nightmares after watching this. The Wicked Witch of the West has always caused my nightmares when I was a young child. Because of her, I'm sorry to say I despised the Wizard of Oz. In this movie, the Wicked Witch of the West is less creepier (I don't know if it's just because I'm much older now). She never really does anything. All she does is: THROWS FIREBALLS AT PEOPLE, WANTS THE YELLOW BRICK ROAD TO BE STAINED WITH BLOOD, HAVE NO MERCY ON THE GOOD GUYS, KILL OZ, ETC. (If you think I'm crazy right now, hint: I'm being sarcastic, all right?) Sexual content is mild. Oz seduces all the beautiful women he meets, and this is actually the cause for the Wicked Witch of the West. In one scene, Oz says d**n 2 times. Consumerism is pretty strong. I walk into Disney stores, and there are lots of Oz the Great and Powerful dolls and everything. There's no product placement in the movie, though. For drinking, I do remember a clown drinking during one of the Kansas scenes. Overall, I don't know if you should bring your elementary school kids. It actually depends on their sensitivity to handle the frightening elements depicted in this movie. THIS IS DEFINITELY STRONG FOR A PG MOVIE. I was frankly disappointed with this movie, but lots of people had a blast at my IMAX 3D showing. You know what, watch it. After all, it's the first big movie of 2013!