A lot or a little?
The parents' guide to what's in this music.
What parents need to know
- Parents say
- Kids say
What's the story?
THE MAN, by up-and-coming hip-hop/soul singer Aloe Blacc, was first released on his 2013 Wake Me Up EP. In January 2014, it zoomed up the charts after receiving national exposure as the soundtrack of a series of Beats by Dre headphone commercials featuring prominent athletes. The track is now set to be rereleased as part of Blacc's album Lift Your Spirit.
Is it any good?
Although the lyrics aren't exactly great poetry, they send a good message and are extremely catchy. The production is crisp and creative, with blistering horns and epic drums blended perfectly with Blacc's warm, smooth croon. Maybe he's not Marvin Gaye, but it's refreshing to hear someone with a retro sound with a new twist.
Talk to your kids about ...
Families can talk about the power of commercials to influence the pop charts. "The Man" has become a huge hit since its inclusion in the Beats by Dre commercials. What do you think are the best ways for lesser-known artists to get attention these days?
How does hearing a song over and over in advertisements influence your opinion of it?