As far back as I can remember, Clifford has been in my life reminding me to "play fair", "be kind", "always try your best" and "be respectful." I don't know about all the parents out there, but those are definitely characteristics that I would want MY child to have. Clifford, T-Bone, and Cleo have honestly helped mold my personality into what it is today, and to be honest (no arrogance intended here) , I'm pretty proud of what kind of person I am; and I owe this show (and these books) a lot of credit. There are SO many kids nowadays who I just don't understand. They're constantly rude to everyone. Teachers, students, and just about anyone else, and when I see that-- I silently think to myself: "Somebody wasn't raised on Clifford the Big Red Dog...." And 9/10 times, I'm right. You can tell. Kids are STRONGLY influenced by television in both positive and negative ways these days-- and let me tell you, this will benefit your child greatly. I absolutely love this show-- and I still watch it sometimes! Out of 5 possible stars, I'd give it 6.