My 3 year-old adores this show. It hits all his favorite buttons for dogs, awesome vehicles, catchy theme song, and saving the day. It is not educational, but Ryder and his pups are great helpers in their community, and we like to use the catch phrase "no job is too big, no pup is too small!" to encourage my 3 year-old to do "hard" or distasteful jobs.
However, my goodness, how on earth did a show get out of development that suffers from the Smurfette Principle on a major children's network in 2013?? For a while, there was only one female pup: Skye. Now, she is pretty awesome. She can fly! She's my 3 year-old boy's favorite character. But in terms of gender equity, this show is stuck firmly in 1952. If you're a boy, you can be anything you want, but if you're a girl, you have to be the "pink one". We know a lot of preschool girls who love this show too, and there is no reason on earth that any of the other pups couldn't have been a girl. They added another girl pup in a later season, but she is a snow dog in what seems to be a southern California setting. I'm sure she's really super useful and all, but come on. Couldn't she at least have been a paramedic pup, which the crew is obviously missing? No doubt they will add another boy pup to do that job... Ugh.