Common Sense Media says

Irreverent cartoon mocks the rural South. Skip it.





What parents need to know

Positive messages

The show takes stereotyping to the extreme, greatly exaggerating what's often associated with rural southern life. The main characters are violent toward friends and family members. Attitudes toward and portrayals of women are extremely derogatory.


Characters shoot, stab, and maim others. One body is mutilated with a chainsaw, another character is mauled repeatedly by wolves, and some relationships (including the main one between a father and a son) are physically and emotionally abusive. The local businessman markets various products for infanticide.


Cartoon figures simulate sex, and innuendoes are common. Clothing often bears suggestive language and/or graphics.


Curse words like "damn," "hell," and "bitch" and body-part words like "ass" and "boobs" are common. Characters often refer to others in racially prejudiced terms like "cracker."

Not applicable
Drinking, drugs, & smoking

Smoking and drinking is commonplace throughout the show. Drug use is alluded to from time to time.

Parents Need to Know

Parents need to know that this mature cartoon (part of the Adult Swim line-up on Cartoon Network) is so riddled with violence, sexual references, and disturbing dialogue that it's easy to miss what little inane plot actually exists. Human characters often meet untimely demises, from being constricted by a snake man to the point of decapitation to being burned by an intentionally combustible baby's soothing toy. The main characters are inbred squid who are appallingly stereotyped as hillbilly inhabitants of the southern United States. This show is completely inappropriate for kids.

Parents say

Kids say

What's the story?

The animated comedy SQUIDBILLIES is part of Cartoon Network's Adult Swim lineup and tells the tale of a squid named Early Cuyler (voiced by Danny "Unknown Hinson" Baker) and his family, who all live in rural northern Georgia. Early is the product of inbreeding, extreme poverty, and illiteracy; he's unemployed and engaged to a morbidly obese human woman who is forever demanding various tokens of his love, so he holds up a store at gunpoint to satisfy her needs. He's quickly convicted of armed robbery (since the sheriff was behind him in line at the store he robbed) and sent to the slammer for a 15-year stay. Meanwhile, Early's girlfriend bears his illegitimate half-human, half-squid child and dumps him on the doorstep of Early's sister, Lil (Patricia French). After serving his time, Early is reunited with teenage Rusty (Daniel McDevitt), the son he didn't know he had. To satisfy his parole requirements, Early lands a job with local corrupt businessman Dan Halen (Todd Hanson), who markets life-threatening infant products and dabbles in espionage.

Is it any good?


Squidbillies is little more than 15 minutes of heaped-up negative messages. Beatings, shootings, and stabbings are routine solutions to problems, and Early and Rusty's relationship is marred by physical and emotional abuse -- which, incredibly, Rusty almost welcomes, since he's so desperate for a role model in his life.

Simulated sex is common, and sexual references are both spoken and spelled out on Early's myriad of message-touting hats, one of which features the words "Booty Hunter" surrounding a silhouette of a shapely woman on her hands and knees.

Racial and otherwise derogatory slurs are harsh and unfettered. Early is especially vicious toward women and white people, for whom he harbors great hatred. Rampant prejudice coupled with issues like illiteracy, incest, and poverty are tied to the show's stereotyped "white trash" characters. While adults may be able to put the show's humor into context, its crassness makes it completely inappropriate for kids.

Families can talk about...

  • Families can talk about the dangers of prejudice and stereotyping. Why are stereotypes so often played for laughs on TV and in other media? What groups of people are most commonly picked on? How are they portrayed? In what ways are the portrayals exaggerated? How might it feel to be part of a group that's often the butt of jokes?

TV details

Cast:Dana Snyder, Todd Hanson, Unknown Hinson
Network:Cartoon Network
TV rating:TV-MA
Available on:DVD, Streaming

This review of Squidbillies was written by

About our rating system

  • ON: Content is age-appropriate for kids this age.
  • PAUSE: Know your child; some content may not be right for some kids.
  • OFF: Not age-appropriate for kids this age.
  • NOT FOR KIDS: Not appropriate for kids of any age.

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Our star rating assesses the media's overall quality.

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Learning ratings

  • Best: Really engaging, great learning approach.
  • Very Good: Engaging, good learning approach.
  • Good: Pretty engaging, good learning approach.
  • Fair: Somewhat engaging, okay learning approach.
  • Not for Learning: Not recommended for learning.
  • Not for Kids: Not age-appropriate for kids; not recommended for learning.

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What parents and kids say

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Kid, 10 years old May 30, 2010
It's the funniest thing ever!But lots of language,F***is beeped out and so is s***,the aunt has a meth and smokes,dad drinks,and lots of brief or refrences of perverted sex.
What other families should know
Too much sex
Too much swearing
Too much drinking/drugs/smoking
Teen, 13 years old Written bySeto007 October 17, 2009
As a lover of Random and Dark humor, there is very little I won't watch on Adult Swim: THis is probably the only one I won't watch. No, not because it's extremely violent or offensive, It's because it's not funny. AT ALL!!! Stick to the rest of Adult Swim, and change it to something else when this come about.
What other families should know
Too much violence
Adult Written bylaurenhooba April 9, 2008
AGENot rated for age

This is not a kid's show

Squidbilles, the show on the Cartoon Network's Adult Swim, is designed to be viewed by 16 and up crowd due the adult content of the show.


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