BatteryPop Website Poster Image

BatteryPop

Vibrant, varied-kid video network superfun, pretty safe.

What parents need to know

Educational value

Kids will learn about science, math, and other topics by watching brief original videos as well as from external sources. Some videos touch on learning to play music and music appreciation; others can help kids learn or practice Spanish. A stick figure series provides some history lessons, and interviews can offer some instruction on asking and answering questions. Videos with subtitles provide reading experience. Some also deal with emotional and social development skills. Popping, or liking videos also gives kids a chance to express themselves. If parents are OK with mixing a little mindless fun with potentially helpful examples and instruction, kids will happily use the site for enjoyment -- and learning.

Positive messages

Many of the videos encourage kids to learn new things, positively express their feelings, and handle emotions.

Violence & scariness

BatteryPop's videos aren't violent; however, some do come from YouTube. Kids can click on the YouTube logo and end up on that site, where they can search for (and find) dozens of explicit and violent videos.

Sexy stuff

The content kids see on BatteryPop is clean, but they can click on a YouTube or Vimeo logo on some videos and be taken to those sites, where they may see graphic images and other adult fare.

Language
Not applicable
Consumerism
Not applicable
Drinking, drugs, & smoking

Kids could, in theory, access drug- or alcohol-related content by clicking over to other video sites, such as YouTube, from videos shown within BatteryPop, but BatteryPop videos don't contain any inappropriate references. 

Parents Need to Know

Parents need to know that registration for this age-appropriate video site is free. According to the site terms, BatteryPop doesn't aggregate any data that would let the site, its partners, its advertisers, or its vendors contact users, and the site doesn't ask kids under the age of 13 for any personal information. Kids choose an adjective and a noun for a username and identify the season and year they were born instead of entering a birth date. Videos include lots of indie cartoons, kid-friendly short films, music, and more. 

What's it about?

BATTERYPOP was created by two former Nickelodeon employees to provide a safe video site for kids age 6 to 14. The site features cartoons, music videos, and other short clips. Science, video-game, and other content is grouped by channel. An international channel includes videos in Spanish. Some content comes from sites such as YouTube, but BatteryPop also offers a fair amount of original clips. Kids click on a "pop" button to like videos; "charging" a video lets them follow a show and get updates. Kids also can follow other users to see their faves.

Is it any good?

QUALITY

BatteryPop has an impressive library of safe, age-appropriate, and fun-to-watch videos for kids. They can view clips starring Lego characters, watch kids trying to solve mysteries, find kooky cartoons, and discover fresh characters. Some videos are in Spanish while others present educational topics such as science and history in a fun, interesting way. However, kids also can watch plenty of videos that don't provide any instruction. (For example, they'll likely enjoy, but won't learn much from, the "Skateboard Shreds" video.) The site also features some fluff pieces on X Factor contestants and other celebrities, as well as cartoon reviews by a cartoon dog. BatteryPop​ could benefit from adding more age-related information -- some, but not all, videos list suggested ages, but unfortunately there​ doesn't seem to be any way to sort videos by age. 

Generally, though, the site provides a safe, entertaining experience, and kids likely will view more educational videos than just-for-fun ones. Parents should be aware, however, that BatteryPop videos taken from YouTube feature a link to that site. Kids can easily click on it and end up on a video site that isn't known for restricting its content -- so you may want to supervise kids' BatteryPop browsing.

Families can talk about...

  • Families can talk about how much time kids should spend watching TV, even if they're viewing something educational. What limits can your family set to ensure your child also is enjoying other activities?

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  • Ask your child why a site like BatteryPop, where users can't post comments, would provide a safer experience than a website that allowed users to discuss what they're watching. Discuss what kind of information your child should never post online. Are first names OK? What about posting the city where you live?

  • Kids can pop, or like, videos on the site. Do other users' opinions influence how your child feels about videos? Talk about forming opinions and respectfully expressing how you feel -- and not letting other people convince you to change your mind without a good reason.

Website details

Subjects:Math: geometry, numbers
Science: astronomy, ecosystems, physics
Social Studies: history
Skills:Thinking & Reasoning: analyzing evidence, asking questions, logic
Emotional Development: empathy, identifying emotions, self-awareness
Responsibility & Ethics: making wise decisions, respect for others
Genre:Video Sites

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