A lot or a little?
The parents' guide to what's in this website.
What parents need to know
Parents need to know that this site promotes the self-esteem and confidence of "moxie," but it also focus heavily on beauty and the importance of looking good. Beauty-themed activities are balanced out by other features, like a weather center and virtual magazine-publishing tool. Parents also need to know that the dolls are heavily promoted on the site, so kids visiting might be persuaded to buying the items featured.
Is it any good?
Spring-boarding off of the premise of fun, creative characters inspired by the Moxie Girlz line of dolls, MOXIE GIRLZÂ features a few unique attractions for girls. The weather app is a useful girl-geared device, while the magazine design studio gives girls the chance to be editor-in-chief of their own Moxie magazine. But these features still focus too much on promoting the toy line for them to really be a regular stop for visitors. If girls were able to have a little more input on the content of their online magazine, this feature would hit a home run.Â
Online interaction: Users cannot directly interact with each other.
Talk to your kids about ...
Families can talk about how girls are portrayed in toy doll images. Do you think it is OK for toy makers to emphasize certain facial features, like eyes and lips, or would you like to see a more realistic looking doll? Do you think dolls that appear too grown up can be bad for a girl's self-image?
How do you feel about glamorous toy characters, like the Moxie Girlz and Barbie. Do these beautiful dolls with long flowing hair, slim figures, and perfect features give girls aÂ true sense of real beauty?
Families can talk about smart ways to enjoy commercial websites. Many sites aren't just designed to be fun, they are also created to sell a product. What should you be aware of when visiting a commercial site? How can you enjoy a site while not being taken in by the product promotion?
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Common Sense Media's unbiased ratings are created by expert reviewers and aren't influenced by the product's creators or by any of our funders, affiliates, or partners.