Nick Jr.

Common Sense Media says

Smart preschool fun; just beware of ad avalanche.

Age(i)

2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17

Quality(i)

 

Learning(i)

What parents need to know

Positive messages

NickJr.com is home to a variety of kids' TV shows, so messages vary. But most of the shows attempt to have a positive, educational message.

Violence & scariness
Not applicable
Sexy stuff
Not applicable
Language
Not applicable
Consumerism

Be ready for the onslaught of ads for everything from credit cards and cars to Polly Pockets and prescription medication. Nickelodeon also pushes its own products hard -- including its magazine, "premium" games, and NickJrBoost.com, its subscription-based educational site.

Drinking, drugs, & smoking
Not applicable
Privacy & safety

Some privacy concerns. Users who choose to register (which is not necessary to play the games on the site) will need to provide personally identifiable information. Nick Jr. also uses cookies, beacons, and other technologies to track site visitors' online behavior, regardless of whether they register on the site.

Parents Need to Know

Parents need to know that Nick Jr. is a top-notch play site for preschoolers and up, especially those who can't read just yet. It's also a go-to spot for parents looking for a quick rainy-day craft or birthday party theme ideas. Ads also nearly overtake the content.

What kids can learn

Subjects

Language & Reading

  • following directions
  • letter or word recognition
  • vocabulary

Math

  • shapes

Engagement, Approach, Support

Engagement

Very few preschool-targeted sites can rival Nick Jr.'s quality content. The games are fun, age-appropriate, and educational, with obvious tie-ins to popular Nick Jr. TV characters.

Learning Approach

Kids learn by playing games such as memory and connect the dots, and they match common items with their shapes. Math concepts aren't presented in any depth, and feedback and instructional support are very limited.

Support

The excellent parent section has lots of activities to print and do offline, such as quick rainy-day crafts projects and birthday-party theme ideas. Nick Jr. could provide more guidance for children who play games on the site.

What kids can learn

Subjects

Language & Reading

  • following directions
  • letter or word recognition
  • vocabulary

Math

  • shapes

Kids can practice math concepts such as numbers, counting, shapes, patterns, and addition with Team UmiZoomi, Dora the Explorer, and other favorite Nick characters. Some games become more challenging as kids progress. Math concepts are not presented in any depth, and feedback and instructional support are very limited. Nick Jr. could provide more guidance for incorrect choices, but kids will be drawn to interactive games with their favorite characters.

This Learning Rating review was written by Jinny Ree

Parents say

Kids say

What's it about?

Nick Jr. provides a variety of online and offline games and activities for preschoolers. Parents can find what seems to be an endless number of activities that they can do with their kids or ones that kids can do by themselves, and all for free. There are also links to free episodes of Nick Jr. shows like Dora & Friends or Team Umizoomi.

Is it any good?

QUALITY
 

There are very few preschool-targeted sites that rival NICKJR.COM's quality content. The games are fun, age-appropriate, and educational, with obvious tie-ins to Nick Jr. TV characters that most preschoolers are already familiar with. There's a great video library that shows kids how to make fun snacks or clean up the beach. And the excellent parent section has lots of activities to print and do offline.

That said, this site is also one big advertisement extravaganza. In addition to the slew of commercial kid- and parent-targeted ads that pepper the site, you'll also encounter Nick's own ads, plus links for the Nick web store, cruise, resort, game arcade store, and more. It's a trade-off, but overall the site's content is worth it if you can ignore the sales pitches (some parents also choose to install ad-blocking software).

Families can talk about...

  • Families can talk about advertising and the effects it has on themselves and on their kids. How can you tell when a site is trying to sell to kids or to their parents?

Website details

Genre:Gaming
Pricing structure:Free

This review of Nick Jr. was written by

About our rating system

  • ON: Content is age-appropriate for kids this age.
  • PAUSE: Know your child; some content may not be right for some kids.
  • OFF: Not age-appropriate for kids this age.
  • NOT FOR KIDS: Not appropriate for kids of any age.

Find out more

Quality

Our star rating assesses the media's overall quality.

Find out more

Learning ratings

  • Best: Really engaging; great learning approach.
  • Very Good: Engaging; good learning approach.
  • Good: Pretty engaging; good learning approach.
  • Fair: Somewhat engaging; OK learning approach.
  • Not for Learning: Not recommended for learning.
  • Not for Kids: Not age-appropriate for kids; not recommended for learning.

Find out more

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What parents and kids say

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Teen, 14 years old Written byCharizard632 December 12, 2009
AGE
4
QUALITY
 

A safe site for preschoolers, with the excection of ads

There is a lot you can do on the website (If you are under the first grade), and it's considered OK for preschoolers!
What other families should know
Too much consumerism
Educational value
Great messages
Kid, 9 years old April 30, 2011
AGE
3
QUALITY
 

Nick Jr.

This website is full of good educational websites
What other families should know
Educational value
Great messages
Kid, 12 years old October 29, 2009
AGE
3
QUALITY
 

great site

great site for kids 3-6
What other families should know
Too much consumerism
Educational value
Great messages

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