Website review by
Jean Armour Polly, Common Sense Media
SmokeyBear Website Poster Image
Fire-fighting mascot's site is matchless.

Parents say

age 2+
Based on 1 review

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A lot or a little?

The parents' guide to what's in this website.

Positive Messages
Violence & Scariness
Sexy Stuff
Drinking, Drugs & Smoking

What parents need to know

Parents need to know that nothing is sold on the site. If you really need a Smokey T-shirt you'll have to hunt for the licensee section and click on a manufacturer's link. It's almost impossible to stumble upon this area. Resources include an educator's guide and a downloadable activity book.

User Reviews

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Parent of a 10 and 10-year-old Written byliltata May 6, 2009

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What's it about?

For more than 60 years, Smokey Bear has been the spokesbruin for the prevention of forest fires. The site offers many peeks into his past history, including an archive of colorful posters and fun-to-listen-to radio ads. There's also a treasure chest of memorabilia, including a special edition toy Smokey Bear Chevy Blazer (get it?). The kids' section features \"Bear Facts\" about Smokey's species and \"In the Forest\" information about the importance of trees and the danger of forest fires. There are also six \"Campfire Games\" to play online.

Is it any good?

In addition to Smokey's safety tips, older kids can find interesting facts about the science of fires, including how they're started and the role they play in maintaining certain ecosystems. Younger visitors will enjoy the simple arcade-style games in the Smokey Kids section. Two technical gripes: The text in the Kid's Section is tiny, and several of the links don't work.

Talk to your kids about ...

  • Families can talk about the science of fires and firefighting. Why is fire sometimes necessary for the health of the forest?

Website details

  • Genre: Brand Sites
  • Pricing structure: Free
  • Last updated: November 15, 2019

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