SPARK
By Susan Yudt,
Common Sense Media Reviewer
Common Sense Media Reviewers
Nonprofit site fights the media's objectification of girls.

A Lot or a Little?
What you will—and won't—find in this website.
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What’s It About?
SPARK stands for Sexualization Protest: Action, Resistance, Knowledge. The nonprofit organization's website includes a blog that critiques problematic media messages, plus a second blog that's dedicated to explaining relevant research studies to the layperson. The Take Action and SPARKit! sections give girls ideas of things they can do to spread the message, from attending SPARK Summits to speaking out against gender stereotypes in stores.
Is It Any Good?
SPARK's blogs feature smart critiques of the media's representation of girls, and its reports on successful actions (like petitioning teen magazines to limit their use of photo-retouching software) show that speaking out really can make a difference. SPARK's website isn't as splashy as some of its sister sites, but the organization's mission is rock solid.
Talk to Your Kids About ...
Families can talk about body image issues. What role does the media play in determining how girls and women view their bodies? Do your kids know that "perfect"-looking models and celebs are often Photoshopped?
How are men and women portrayed differently in the media? Think about the questions reporters ask male vs. female public figures (how often are the men asked what kind of diet they went on or who designed their clothes?)
Website Details
- Subjects: Language & Reading : forming arguments, text analysis, Social Studies : power structures
- Skills: Thinking & Reasoning : asking questions, thinking critically, Collaboration : meeting challenges together, Responsibility & Ethics : honoring the community, integrity, respect for others
- Genre: Civic Engagement
- Pricing structure: Free
- Last updated: November 8, 2019
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