It's kind of bad kid of good. I will give my ups and downs.
UPS: It teaches kids to design, I saw my 8 year old make Hello Kitty glasses on StarDesign! They could design albums however they want and add all sorts of celebs, icons, and texts. They could do sceneries with all their friends or celebrities, use speech bubbles to make them talk, and design the background and choose what clothes for their dolls. They could dress their doll however they want! They learn the basics and creativity of design and fashion! They can design hairstyle in all sorts of colors, It's mainly expressing yourself and having fun! There is little chatrooms for the girls to stay and chat or play quizzes and dress-up contests. There is Kid-safe mode for kids under 13, which helps me, so there is an email informing me and I could manage the account and put KidSafe if I wanted to. They can make clubs and put special sceneries, make forums with other players, and have a presentation they can design by themselves. They can design their suite however they want! They have a cute styling studio which they use to style other designers! They could dress up dolls, compete in polls, go shopping and learn how to do different make-up styles, make their stardoll their dream girl, send them to fashion school and do fun quests, sell things in their own shop in their closet, or made by them!
DOWNS: My 10 and 8 year old constantly beg me for membership, You see here there is some limits to things and it's to make them get money, but one time my 10 year old tried to sneak buying a membership past me, are you guys desperate? No limits can go out of hand! My 8 year old was browsing her friends, and on a friend's presentation, there was a photo, and the girl was SMOKING. SMOKNG?! Not appropriate! Another one of them had a "middle finger" a shirt that said "dope" he had a can that said "graffiti" and he had a hat that said "BoyBiitchez" I do not want my 8 year old to be a gang! She almost rushed to design the leaf. Not all discussions in forums are safe! People can sneak bad words through by separating them or using "." sometimes they come out uncensored! There are even nasty "life" stories. I thought your life was personal! There is some rating games on forums where they "rate" dolls. One girl rated my 10 year old's stardoll 1/10, and my 10 year old felt bad, she called the girl 0/10 then ugly, then the girl used bad words and started rating her lower and lower. Not nice! The moderation of stardoll is not that good... I found an anarachist club that sneaked in. Luckily that club was banned, but that was highly inappropriate. There's also a lot of teenagers that wear crops tops, super short shorts, and they sometimes say bad words, look like gangs, or use text talk. I don't want my 8 year old learning from them! There's also some name calling and disagreements in forums.