Want personalized picks that fit your family?
Set preferences to see our top age-appropriate picks for your kids.
Ryan Toys Review
A lot or a little?
The parents' guide to what's in this TV show.
What parents need to know
Parents need to know that Ryan Toys Review is a popular YouTube channel with videos that show a young boy unpacking and playing with a new toy or set of toys each time, aka "unboxing." The unscripted videos are funny at times, and they often show Ryan and his parents enjoying freeform playtime together. That said, they also serve as direct marketing for the toys and games featured, and the sheer quantity of toys Ryan receives at one sitting (often every action figure or accessory in a themed toy line) can be overwhelming for adults and misleading for kids. If your youngsters are prone to the "gimmes," then not much good can come from seeing Ryan's unrealistic fortune in video after video. However, there is something undeniably satisfying about the unboxing experience, and if your kids can handle seeing toys they won't be getting themselves, it's pretty harmless (but mindless) entertainment.
- Parents say
- Kids say
What's the story?
RYAN TOYS REVIEW is a YouTube channel that features videos of a young boy named Ryan who unboxes and plays with a new toy or set of themed toys each time and offers feedback on them. He's usually joined by one or both of his parents and sometimes (in later videos) his younger sisters. Playtime is a group affair for Ryan's family, and the unscripted videos capture everyone's reactions to the pros and cons of the toys in an organic and informal way.
Is it any good?
Ryan's videos have made a big splash online -- to the tune of millions of subscribers and billions of video views -- and there's no denying the pint-size star is comfortable in front of the camera. He's gregarious and enthusiastic about every toy he tries out, and even in cases where they don't wow him, he's quick to point out the good qualities along with the less-good ones. It's also great to see his parents actively engaged in the fun with him as he plays with the toys.
The problem for parents is that whether it's intentional or not, Ryan's videos double as highly effective advertising for most of the toys he features. What's more, his is a mostly unrealistic new-toy experience, since aside from birthdays and major holidays, most kids aren't showered with hundreds of dollars' worth of new stuff at each sitting. It's almost impossible (even for adults!) to come away from Ryan Toys Review without a sense of longing for the item of the day, and that can pose a real concern for kids' sense of reality, not to mention gratitude and contentment.
Talk to your kids about ...
Families can talk about the idea of contentment. What does it mean to be content with what you have? Does getting more toys or other stuff make you happy? Does that happiness generally last beyond the newness?
Kids: How can you show someone you care without giving them tangible presents? What are some of your family's favorite togetherness activities?
How have the internet and video-sharing sites like YouTube changed how we access information? Can everything we see on these sites be believed? Where can we find reliable information and news?
For kids who love kid stars
Our editors recommend
Common Sense Media's unbiased ratings are created by expert reviewers and aren't influenced by the product's creators or by any of our funders, affiliates, or partners.