Parents need to know that this sports competition series pits professional athletes against amateurs. It includes a lot of back-and-forth insults and stereotypically macho behavior, such as crotch-grabbing and aggressive butt slapping. Jokes and insults often employ "sissy"-oriented language (like calling a man a "she" or joking that a pro football athlete played for the Cowgirls instead of the Cowboys). Women in bikinis occasionally appear as window dressing, and the camera sometimes zooms in on one of their body parts for emphasis. Athletes exhibit some poor sportsmanship, though teasing is generally lighthearted in tone.
Positive messages:Promotes physical competition. The Joes' attempts to best the pro athletes show what immense skill it takes to become a pro in the first place. The show definitely rewards strength, determination, agility, and ability to keep your fears in check. But insults fly constantly, and men frequently refer to their opponents as weak or feminine.
Violence:Some of the featured sports are more violent than others, like professional fighting, which shows amateurs getting truly injured by the pro.
Sex:Women in bikinis occasionally appear in peripheral roles, and the camera zooms in on choice body parts.
Language:Frequent foul language like "ass," "bitch," "suck," and "pissed." Stronger language is occasional and bleeped.
Consumerism:Tons of branding: The competition takes place in the "Home Depot Center," and winners get a Toyota Tundra. Plus there's the "Dr. Pepper play of the day" and the "Subway overtime clock."