Transformers: Animated

Common Sense Media says

So-so; feels like a barely disguised commercial.





What parents need to know

Positive messages

The Autobots are sworn to protect Earth from the evil Decepticons, who are trying to find a powerful tool called the Allspark and are willing to destroy anything or anyone that gets in their way. Very little in the way of female characters.

Violence & scariness

The Autobots regularly square off against their enemies, the Decepticons, resulting in all kinds of mechanized mayhem -- though aside from a few severed robotic limbs (which are easily repaired), there's little gore.

Sexy stuff
Not applicable
Not applicable

The original Transformers series was based on a popular line of toys. The 2007 feature film and this series have extensive product tie-ins. At this point it's hard to tell whether it's the movie and TV show that are promoting the toys or whether the toys are generating interest in the programs. Suffice to say that the product placement is heavy from the start.

Drinking, drugs, & smoking
Not applicable

Parents Need to Know

Parents need to know that a good portion of every episode in this action-heavy cartoon series revolves around the inevitable clash of the two rival robot groups (the hero Autobots and the evil Decepticons). Though the machines seem to cause a lot of damage, since they aren't human and don't bleed, it's not particularly upsetting. The show -- which is just the latest in a long line of Trasnformers titles -- is tied into an extensive line of toys; in fact, the toys came first, and parents of young fans should expect to be besieged with requests for Transformer gadgets.

Parents say

Kids say

What's the story?

The Transformers characters have been around since the 1980s, first as a popular line of toys (kids loved the action figures), then as a hit cartoon TV series. Other animated iterations followed (including Transformers: Cybertron), as did, of course, Michael Bay's movie blockbuster. In this series, the Autobots (the good guys) and the Decepticons (their sworn enemies) return to the small screen. The series' basic idea is pretty simple: The Autobots have a powerful object called the Allspark, and the Decepticons want to take it. That's enough of a story to justify the many mechanical combat sequences that are the series' central element.

Is it any good?


Fans of the live-action 2007 movie Transformers -- about a race of living robots that have the ability to change themselves into a variety of vehicles and other mechanical objects -- may be disappointed to know that TRANSFORMERS: ANIMATED serves up the same fare as so many other cartoons. Sure, it's kind of cool to see the robots' arms and legs start to flip around, changing from a humanoid shape to a car, but the effect is less impressive in the cartoon version of the franchise than it was in the big-screen film.

Transformers: Animated is simple enough entertainment for kids -- not too complicated, easy to follow, and the good guys always win. It doesn't win any points for originality, but young viewers are often comforted by the familiar.

Families can talk about...

  • Families can talk about marketing -- particularly the stuff that's aimed at kids. Kids: Is it obvious to you that this show is linked to a campaign to sell something? Did you know that the original show came out after the toys were introduced, with the main purpose to boost toy sales? Is that OK? Should young kids be shielded from such obvious sales efforts? Can you think of other shows that are particularly closely linked to toys and other products?

This review of Transformers: Animated was written by

About our rating system

  • ON: Content is age-appropriate for kids this age.
  • PAUSE: Know your child; some content may not be right for some kids.
  • OFF: Not age-appropriate for kids this age.
  • NOT FOR KIDS: Not appropriate for kids of any age.

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Our star rating assesses the media's overall quality.

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Learning ratings

  • Best: Really engaging, great learning approach.
  • Very Good: Engaging, good learning approach.
  • Good: Pretty engaging, good learning approach.
  • Fair: Somewhat engaging, okay learning approach.
  • Not for Learning: Not recommended for learning.
  • Not for Kids: Not age-appropriate for kids; not recommended for learning.

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What parents and kids say

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Kid, 10 years old Written byMiranda Cosgrov... March 29, 2011

Best Show I have ever seen!

I LOVE THIS SHOW! Why did have to be canclled? Very awesome and the best show I have ever seen!

What other families should know
Educational value
Great messages
Great role models
Teen, 16 years old Written byMakeVIew_2,5,9 July 10, 2011

not bad

not good gets boring at parts even the action.

Teen, 15 years old Written byAlecester August 20, 2011

Not bad, but could be better.

This series definitely could have been better. It may appeal to younger children more than the older ones.

What other families should know
Too much violence
Too much consumerism


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