Parents need to know that this site is the online presence of Kiki magazine for tweens. The site offers a preview of what's in the magazine, and true to the mission of delivering a publication that lacked the trappings of many tween/teen fashion magazines -- gossip, sensuality, boyfriends, etc. -- is completely safe for tweens. Some parents (especially parents of tomboys) might find some of the content a bit old-fashioned; for example, the Kiki Care section promises to teach girls how to put on pantyhose and iron a dress.