Parents need to know that the World Wrestling Entertainment does encourage violence -- that is, after all, an inescapable part of pro wrestling -- but really, much of this site's content is good, surprisingly-clean fun. The site contains a lot of videos; some feature kids doing things like trick-or-treating with wrestlers. Most are funny and completely kid-friendly (in one, even the word "jackass" has been bleeped out). There are plenty of ads and the site's magazine section is one big ad for the WWE Kids print publication.
Positive messages:The wrestling league's angry leprechaun character -- played by a little person -- isn't presented in a very sensitive way. And, of course, fighting is shown to be very exciting and fun.
Violence:It's a site about pro wrestling, but there's surprisingly little physical violence. The videos are almost all promotional vehicles for the stars or trash-talking and not a lot of ring action. Some gross stuff: a game that involves shooting bugs in a mouth full of yellow teeth.
Language:Swear words are censored from one video; a character in another clip says "damn," but the site language is really pretty tame -- even from Edge, the Rated-R Superstar.
Consumerism:The site heavily promotes the WWE Kids print magazine via banner ads and a special section that gives a preview of part of the current issue.
Alright, let's be honest: if your child has a subscription to WWE Kids... and they're on this website... you're most likely one of those rednecks who hold up signs and scream at the wrestlers during the show. Yes, it's a stereotype, but that doesn't make it any less true. But seriously... this is just a standard kiddie site with some info about the wrestlers, polls, silly cartoon-ish games, ect. If a child is on this website, there's a very good chance that they are already familiar with the WWE. And, if they are already familiar with the WWE, then this website will seem remarkably tame. There is really nothing objectionable on this website. Any "offensive" content from the WWE is not present on this website for kids.