Common Sense Releases First-of-Its-Kind California Voter Guide Prioritizing Kids

National Kids' Advocacy Organization Pilots Effort in California to Build Parent Movement; Parent Organizers Have Already Scheduled Over 100 Community Events to Share Voter Guide by November 8 Election

Common Sense Media
Wednesday, September 21, 2016

San Francisco, CA – As Californians prepare to vote on November 8, Common Sense Kids Action today released a first-of-its-kind voter guide to provide parents with trusted information to help them make informed ballot decisions that support children and families.

The guide provides an analysis of all 17 ballot measures from a kids-and-families perspective as well as important information about voter registration, documents required to vote, polling place locations, and a glossary of terms on the ballot.

Common Sense parent organizers have already planned 100 statewide events, where they will explain the voter guide, answer questions, and activate and grow a network of informed, energized, and engaged parents.

"California has the sixth-largest economy in the world, but our children have the third-worst standard of living in the country," said James P. Steyer, CEO of Common Sense. "We have to stand up for our kids. Parents are their kids' best advocates, and we developed this voter guide to give parents the information they need to vote a kids-first agenda on November 8."

For the propositions on the November 2016 ballot that will have a direct impact on children and families, the Common Sense Voter Guide describes what each proposition does and provides a Kids' Impact Statement to explain how the proposition will help or hurt kids and families. Those that help receive a For Kids rating, and those that hurt receive an Against Kids rating. Propositions that don't have a direct impact on kids receive a Neutral rating.

The "For Kids" measures include:

Proposition 51
School Bonds for K–12 and Community College Construction

Proposition 52
Hospital Fee Program to Support Health Care for Low-Income People

Proposition 55
Tax Extension to Fund Education and Health Care

Proposition 56
Tobacco Tax to Fund Health Care and Tobacco Use Prevention, Research, and Law Enforcement

Proposition 57
Increased Parole for Nonviolent Offenders and Juvenile Trial Reform

Proposition 58
Allow Public Schools More Choices for Teaching English Learners

Proposition 63
Restrictions on Firearms and Ammunition

The "Against Kids" measures include:

Proposition 53
Statewide Voter Approval for Projects Requiring Revenue Bonds

To view the voter guide, visit

To learn more about the California Kids Campaign, which is building a movement of parent advocates, visit

About Common Sense Kids Action
The mission of Common Sense Kids Action, the advocacy arm of national nonprofit Common Sense, is to make kids America's top priority. With over 65 million users, more than 300,000 educators, and potential advocates in every home and school across the nation, Common Sense is building a movement dedicated to ensuring that every child can thrive in our rapidly changing world. Common Sense Kids Action fights on behalf of families everywhere -- in our home state of California, in our nation's capital, and in states across the country, where we franchise winning ideas and legislative efforts that help all kids thrive.

Lisa Cohen, 310-395-2544
[email protected]