Crowdstar's It Girl

Game review by
Carolyn Koh, Common Sense Media
Crowdstar's It Girl Game Poster Image
Parents recommendPopular with kids
Facebook game is fun, if pricey, materialistic, and buggy.

Parents say

age 16+
Based on 8 reviews

Kids say

age 12+
Based on 10 reviews

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A lot or a little?

The parents' guide to what's in this game.

Positive Messages

The goal of the game is to be "hotter" than the next girl by having trendy clothing, a manlier boyfriend, a larger clique of friends, and a big wardrobe. Girls compete in Hotness Show Downs.

Positive Role Models & Representations

Characters compliment each other only on their looks, their clothing, and their ability to shop. It is all pretty shallow.

Ease of Play

Actual play is simple, using just clicks of the mouse; but the goals, quests, and how to play the game are not well conveyed in the tutorial. You'll learn by doing and sometimes failing.


The game is about looking stylish and "hot" and thus the characters are always standing in poses meant to show off their body and clothes.


Expressions and descriptions of "hotness" abound such as "Smokin' Hot" for a potential boyfriend, and default text of characters tell each other they "Look Hot."


The game has Old Navy and Best Buy icons on the screen. An Old Navy ad is shown when moving from place to place, and an Old Navy store is one of the shops in the beginning area of town. This could be seen as a marketing tool for Old Navy.

Drinking, Drugs & Smoking

Clothes are divided into categories and assigned an icon. The Classy Casual clothes are depicted by a wine glass and Party clothes with champagne glasses. Happy Hour and Cocktail events have bars and drinks in the background, but characters are not shown drinking.

What parents need to know

Parents need to know that Crowdstar's It Girl is a social fashion game that is only played through Facebook. The game is free to play, but girls will be tempted to purchase the better items with Facebook credits requiring the expenditure of real cash. The game is all about dressing well and finding the hottest boyfriends. Advertisements for Old Navy and product tie-ins are prevalent throughout the game.

User Reviews

  • Parents say
  • Kids say
Adult Written byCapricorn June 27, 2019
Adult Written bySandra Dee L. March 27, 2019

It Girl Is Still Really Good I Wish I Have It Back. It Girl Is The Best.

I think you Crowdstar should bring It Girl back. Because I've been
playing with It Girl since 2011 to 2016. Unfortunately, for some reasons they shut it do... Continue reading
Teen, 16 years old Written byBaohan October 8, 2019
Teen, 13 years old Written byErza Scarlet September 27, 2011

it rocks

it girl rocks

What's it about?

The goal of CROWDSTAR'S IT GIRL is to acquire the best wardrobe and boyfriends, attend parties, and win Hotness Show Downs. Players build up their wardrobe by shopping, then attend themed parties by dressing up in their hottest clothing based on that theme, and compete in Show Downs for the best rewards. Each piece of clothing has a theme assigned to it -- such as Black Tie, Classy Casual, Outdoor, Nightlife. Show Downs are won by having the highest Confidence stats -- which is determined by your level, your hotness, the size of your clique, and wardrobe. Boyfriends are virtual and provide a boost as well, and you attain them by finding one a few levels higher than you and flirting with them. They give you gifts each day, which can be clothing and boosts of Confidence or energy for shopping. When you outlevel your current boyfriend, you break up with him and find a \"better\" (higher level) boyfriend.

Is it any good?

Crowdstar's It Girl can be viewed as a harmless game where girls can play dress-up and strive to be the belle of the party; or it can be seen as a game that promotes materialism and thoughtless behavior. Since players of the same level shop at the same stores and each store carries a limited number of items, the only way to distinguish your character is to pay for select items from the cash store. Players who start at a time when the game is giving out free gifts of clothing with high hotness rating (as was the case during the 12 Days of Christmas) will have an advantage, but these items may also be purchased with real cash.

Since Confidence points are important during Show Downs, the ability to call a friend for a Confidence Boost is an important part of the game. Unfortunately, a frustrating bug we encountered quite a number of times is the one that prevents you from Calling a friend for a Confidence boost. This bug is known and has existed since launch in September 2010. All boosts can also be bought, as can clique members.

Online interaction: To get ahead in this game, the player needs to have a large social circle of friends all playing the game so as to create a clique. The size of the clique is a factor in winning "Show Downs," and in giving, sharing, and receiving boosts. This play mechanic opens up privacy issues as players may feel pressure to add "friends" they do not know to their social network via "It Girl Add" pages on Facebook.

Talk to your kids about ...

  • Families can talk about online privacy and staying safe online. Should you be chatting with people you really don't know? Do you know how to set your Facebook Privacy settings?

  • Families can also talk about values.  Are boyfriends all about moving from one to a better one?  What defines "good" and "better" in a boyfriend?  Does the size of your wardrobe really count in life?

Game details

  • Platforms: Facebook
  • Price: Free
  • Available online? Available online
  • Developer: Crowdstar
  • Release date: November 20, 2010
  • Genre: Girl
  • ESRB rating: NR for Not Rated
  • Last updated: November 11, 2020

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