My son got this when he was 2 years old. He loved it at first...or should I say, he loved turning it on and off because it said his name. He did enjoy it when I would sit down with him and go through the books, however, he never really did this by himself. My son has been read too from the day he was born. And even at two, he would gather books and sit and read them to himself. So when he wanted to read, he would go find a real book to read. He 'played' with it a few months, and then it has sat on his shelf for months. I finally just put it away to save it for his little cousin.
He *might* get a TAG in another year or two, but for us, the TAG jr was a waste of money.