The Price Is Right

Game review by
Chad Sapieha, Common Sense Media
The Price Is Right Game Poster Image
Game show sim is bursting with commercialism.

Parents say

age 7+
Based on 1 review

Kids say

age 5+
Based on 2 reviews

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A lot or a little?

The parents' guide to what's in this game.

Positive Messages

Some of the pricing games force players to gamble, albeit with virtual money and prizes. And female models as shown as simply window-dressing for the many prizes offered, in subordinate roles to the male host.

Violence & Scariness

This is a spin-off of the popular television game show of the same name. Like the show, it features excessive branding. Virtually all of the pricing games involve one or more real world products, ranging from Toyota cars to La-Z-Boy chairs to Ragu pasta sauce. Each product is accompanied by its own ad-like description.

What parents need to know

Parents need to know that this is an interactive version of the decades-old The Price Is Right TV game show, and, much like the show, a wide variety of products -- ranging from calcium supplements and coffee mugs to trips and trailers -- are paraded across the screen. The good news is that, with few exceptions, virtually none of the products on display will be tantalizing to children. Parents should also be aware that the famed Price is Right models show up to fawn over many of the prizes, striking poses of that often come off as somewhat sexual.

User Reviews

  • Parents say
  • Kids say
Adult Written byTimTheTVGuy October 21, 2012

As much as I love the show,I love this game too!

Fun,entertaining video game based on the 2nd best game show of all-time! I looove the one on Wii,but the one on Nintendo DS is ok.
Teen, 15 years old Written byDogcat March 12, 2021

I watched The Price is Right is I was 2

I watched The Price is Right since I was 2 years old! Whenever Bob Barker left in 2007 (I was 2). I said “what happened to Bob Barker”. I actually said that! I... Continue reading
Teen, 13 years old Written byInjustice2HypeTrain March 14, 2017

Best Game Show Game I Ever Played!!!

The minigames are so much fun and true to the show. Yes, there is commercialism, but it's simply products you may see in a store. The character models aren... Continue reading

What's it about?

The longest-running game show on television finally receives the video game treatment in THE PRICE IS RIGHT, a fast moving party game for up to four players that features simulations of just about every activity ever made famous by Bob Barker and company, including contestants' row bidding, showcase showdowns, and pricing games such as Plinko, Cliff Hangers, and Punch a Bunch. Most of the games are fun, simple, and reasonably realistic reflections of their real world counterparts (even the authentically branded products that players bid on, which include groceries, furniture, and trips, are the same as those seen on the show). And if players perform well in the pricing games they can unlock classic video clips from the show.

However, while the look and feel of the The Price Is Right is just about pitch perfect, the game itself doesn't really follow the same path as that of the show. The multi-player mode takes some noticeable liberties with the traditional Price Is Right formula, such as letting all players play pricing games regardless of whether or not they win on contestants' row. If you play alone you can enter a mode that more closely approximates the flow of the show, but, as it turns out, that can be a little boring (you may never even make it out of contestants' row). Better to select the Three Strikes mode, which bounces the player around from pricing games to showcase showdowns and back again until they've failed three times, at which point its game over and all of their winnings are tallied up.

Is it any good?

The biggest departure from the show is that there's no Bob Barker. Or even Drew Carey. A nameless, faceless host (the voice of whom some players may or may not recognize as belonging to current Price Is Right announcer Rich Fields) leads players through the game by speaking instructions. Much of the show's personality is lost as a result. Some authenticity is restored during prize descriptions and the showcase competitions, which feature the actual Price Is Right prize models.

Talk to your kids about ...

  • Families can talk about how women appear on these types of game shows. What other game shows feature women in this role? Can you think of game shows where men and women are presented as equals?

Game details

  • Platforms: Nintendo Wii, Nintendo DS, Windows
  • Price: $20-40
  • Available online? Not available online
  • Developer: UbiSoft
  • Release date: September 9, 2008
  • Genre: Party
  • ESRB rating: E for Alcohol Reference
  • Last updated: August 25, 2016

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