Parents' Guide to

The More You Ignore Me

By Kat Halstead, Common Sense Media Reviewer

age 15+

Warm British comedy deals with mental health, adult themes.

Movie NR 2018 98 minutes
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This film is adapted by comedian Jo Brand from her own novel of the same name, which quickly becomes evident in its dark, observational humor. The More You Ignore Me is a very British affair, set in a small town outside of Blackpool, England, and firmly rooted in the 1980s -- the settings evoking a gritty realism and sense of claustrophobia that accentuates the characters' desire to escape. The performances are strong all round, Smith having a field day with some of the more bizarre episodes that stem from Gina's mental illness.

Yet there are moments when debut director Keith English risks crossing a line when it comes to taste -- such as a scene in which Gina deliriously bounces down the road on a space hopper accompanied by the song lyrics "Madness, they call it madness." Though the tone is uneven, a mix of genuinely heartwarming moments and energetic interludes keep the story on track and the ending is an unexpected yet welcome challenge to our perception of mental illness and its impact on an individual's happiness.

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