What parents need to know
Parents Need to Know
Parents need to know that this kid-friendly educational series is intended to encourage young people to learn about and participate in protecting the planet. The show’s teen hosts promote green living and profile people and organizations that also support this goal. While some kids may not be totally engaged by the show's content, others could be inspired by its call to action. The hosts are positive role models, but they're occasionally shown making iffy decisions (like riding bikes without a helmet).
What's the story?
ECO COMPANY is a teen-hosted program produced in the San Francisco Bay Area that looks at the different ways that people are living green and working to protect the planet. The four reporters/hosts -- Jordan Fowler, Jessica Mann, Adam Courtin, and Brendan Young -- profile individuals and organizations committed to environmental issues. They also report on the latest recycling and nature conservation efforts and advances in renewable energies and carbon footprint-reducing technology and offer advice on how to be more eco-wise while performing daily activities. The show also includes “eco bytes” (bits of trivia related to environmental issues) and video footage uploaded by teen viewers to the show’s website.
Is it any good?
This kid-friendly series uses peer reporting to address various environmental issues from a youthful point of view. By doing so, it enthusiastically encourages young adults to become more proactive about environmentalism rather than just talking about the importance of living green. It also stresses the positive impact that young people's efforts, no matter how small they might seem, can have on the larger world around them.
While the show is geared toward teens, its message about having a greener conscience is one that viewers of all ages can
potentially appreciate. Though some kids might not get too excited about watching a show that's more educational than entertaining, others will be inspired by the show’s call to action. And watching real teens work as environmental reporters may even prove inspirational to some aspiring young journalists.
Families can talk about...
Families can talk about using peer reporting (aka “teen journalists”) to inspire young people to get involved in a cause. Do you think this is a good way to use the media to reach kids? What are the potential benefits and drawbacks?
Are journalists always supposed to be objective when reporting a story? Should a journalist ever report a story to promote a specific cause or agenda? Is it possible to report a story that promotes a specific agenda and still be unbiased?
What can you and your family do to help protect the planet? How much of an impact do you think these efforts will have on the world and its people?