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A Lot or a Little?
What you will—and won't—find in this TV show.
Highlights some of the processes and roadblocks associated with marketing fashion products.
Positive Role Models
Investors are blunt, critical, and very constructive in their feedback; contestants are serious businesspeople who work hard.
Violence & Scariness
Some entrepreneurs get defensive, raise their voices.
Did you know you can flag iffy content? Adjust limits for Violence & Scariness in your kid's entertainment guide.Get started
Sex, Romance & Nudity
Accessories include bras, etc
Did you know you can flag iffy content? Adjust limits for Sex, Romance & Nudity in your kid's entertainment guide.Get started
Products & Purchases
Fashion and lifestyle brands like Rebecca Minkoff, Birchbox, Ralph Lauren, Gwynnie Bee, etc.; all shown in context.
Parents Need to Know
Parents need to know that Project Runway: Fashion Startup is a Project Runway-spinoff following entrepreneurs seeking investors for their fashion-inspired companies. There's some occasional mild arguing, and, as expected, lots of fashion brands featured, including Birchbox, Ralph Lauren, Rebecca Minkoff, and Gwynnie Bee. Teen fashion enthusiasts may be interested, but the focus this time around is more on the marketing versus the design side of the business.
Is It Any Good?
This semi-original spinoff series mixes some of the intensity of Shark Tank with some the traditional fashion design-themed discussions of Project Runway. But most of the conversations revolve around developing a product that can be successfully branded and sold for a major profit, and the amount of research, time, cash, energy, and perseverance it takes to do it.
Fashionistas may think differently about how fun the fashion world is after watching folks pitch their products, discuss marketing plans, and forecast profit margins. But those seriously interested in pursuing a career in the fashion industry may learn something from Project Runway: Fashion Startup.
Did we miss something on diversity?
Research shows a connection between kids' healthy self-esteem and positive portrayals in media. That's why we've added a new "Diverse Representations" section to our reviews that will be rolling out on an ongoing basis. You can help us help kids by suggesting a diversity update.