Parents' Guide to Superstore

TV NBC Comedy 2015
Superstore Poster Image

Common Sense Media Review

Joyce Slaton By Joyce Slaton , based on child development research. How do we rate?

age 14+

Big-box workplace comedy is diverse, pretty funny.

Parents Need to Know

Why Age 14+?

Any Positive Content?

Parent and Kid Reviews

age 13+

Based on 19 parent reviews

Parents say that while the show can be funny and appealing to older kids and teens, it contains numerous sexual innuendos and inappropriate content that may not be suitable for younger viewers. Many parents express concerns over the level of crude humor presented, arguing that it goes beyond just benign jokes and may not be appropriate for audiences under 12 or 13.

  • mixed humor appeal
  • sexual innuendos
  • inappropriate for younger
  • suitable for teens
  • parental concerns
  • бечал
Summarized with AI

age 12+

Based on 89 kid reviews

Kids say the show is a hilarious workplace comedy that tackles real-world issues such as relationships and social justice, but it features numerous sexual references and mature themes, making it more suitable for older kids, particularly those aged 12 and up. While many viewers find the humor and character development enjoyable, there are concerns about the appropriateness of content for younger audiences, with some suggesting it may not be suitable for children under 12 due to the amount of suggestive language and scenes.

  • workplace comedy
  • mature themes
  • sexual references
  • suitable for older kids
  • humor and character development
Summarized with AI

What's the Story?

Created by one of the producers of The Office, SUPERSTORE is a workplace comedy about the employees at a big-box store. The characters doing time in blue vests include naive new hire Jonah (Ben Feldman of Mad Men), jaded veteran Amy (America Ferrera), clueless supervisor Glenn (Mark McKinney), and overeager manager Dina (Laura Ash). Their customers may be cranky and weird and the store policies inexplicable, but when all's said and done, the superstore turns out to be a kind of home, and the people who work in it are a reluctant found family -- or as dysfunctional and unavoidable as family, anyway. Underlying the comedy are stories about people trying to do their best amid challenging circumstances and coming together when things get tough.

Is It Any Good?

Our review:
Parents say ( 19 ):
Kids say ( 89 ):

This funny character-driven series is full of great actors and clever writing. Superstore uses familiar sitcom beats, including meeting scenes attended by dead-eyed employees and presided over by an overly enthusiastic manager. What distinguishes the show is how it champions ordinary working-class Americans and skewers the absurdities of late capitalism.

The chemistry between will-they-or-won't-they leads played by Ferrara and Feldman generates smiles, and the supporting cast of misfits keeps viewers laughing out loud.

Talk to Your Kids About ...

  • Families can talk about why workplace comedies like Superstore are such a staple on television. What's funny about a group of people who must be together for hours a day but wouldn't otherwise be friends?

  • How are viewers supposed to feel about the characters on Superstore? Are some supposed to be relatable and some absurd? Which characters are which, and how can you tell?

  • How do the characters demonstrate compassion, empathy, and teamwork? Why are these important character strengths?

TV Details

Did we miss something on diversity?

Research shows a connection between kids' healthy self-esteem and positive portrayals in media. That's why we've added a new "Diverse Representations" section to our reviews that will be rolling out on an ongoing basis. You can help us help kids by

Superstore Poster Image

What to Watch Next

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