Parents' Guide to The Ashley Madison Affair

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The Ashley Madison Affair poster: A partial woman's face with finger to lips embracing man.

Common Sense Media Review

Melissa Camacho By Melissa Camacho , based on child development research. How do we rate?

age 15+

Docu talks business, ethics, impact of sleazy dating site.

Parents Need to Know

Why Age 15+?

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Parent and Kid Reviews

What's the Story?

THE ASHLEY MADISON AFFAIR is a three-part documentary about the rise of a controversial cheating website and the collateral damage it caused. In 2007, Noel Biderman became CEO of The Ashley Madison Agency, aka Ashley Madison, a Canadian online dating and social networking platform that markets to partnered or married adults looking to have affairs. Under Biderman's leadership, the company was extremely successful and expanded around the world. But in July 2015, a "white hat" hacker group calling themselves "Impact Team" stole all of its customer data, including members' sexual fantasies and intimate images, and released them to the public. The leak also revealed evidence of fraud being committed by the company. With the help of archive footage and conversations with journalists like The View's Sunny Hostin, tech reporter Claire Brownell, and relationship expert Charles Orlando, along with interviews with former and current Ashley Madison employees, including Chief Strategy Officer Paul Keable, the series discusses the rise of Ashley Madison and the strategies used during Biderman's tenure to make it a household name. Cybersecurity experts like Brian Krebs and Troy Hunt also discuss some of the unsuccessful investigations into the hacker group. Meanwhile, interviews with former subscribers, some subscribers' ex-spouses, and actor readings of statements made by clients highlight the broader ethical questions surrounding the digital platform and the consequences of using it.

Is It Any Good?

Our review:
Parents say : Not yet rated
Kids say : Not yet rated

This docuseries offers an interesting account of the rise of Ashley Madison and its corporate success without much sympathy for its clientele. In The Ashley Madison Project, Biderman is characterized as a man who brashly promotes infidelity as a successful business venture. He's helped by infamous advertisements that frame the company's services as a potential solution to dysfunctional relationships. Conversations about the ruination caused by the extramarital activities of its subscribers are also had. As a result, it's difficult to feel any real sympathy for the company and its clients, despite the fact that they are victims of a very serious and frightening criminal cyberattack. It's also hard to feel too concerned about members of the Ashley Madison community who paid for guaranteed anonymity, and who were duped into believing that the women with whom men were socializing with online were mostly bots instead of actual human beings.

Nonetheless, The Ashley Madison Affair argues that the media frenzy surrounding government workers and celebs who appeared on the site's subscriber list (including 19 Kids and Counting's Josh Duggar's membership) made it easy to ignore just how serious the crimes committed against the company were. The salacious coverage made it permissible to villainize people whose names were on the infamous list, despite not knowing why they were on it or if they were active on the site in any way, which sometimes led to tragic outcomes. No doubt that watching this series will prompt a lot of conversations about the morality of infidelity and the role the tech industry is playing in it. But it also offers a real-life lesson about the fact that nothing on the Internet will ever truly be private, and that whatever you put online can always have real world consequences.

Talk to Your Kids About ...

  • Families can talk about online privacy. What kind of information should you never share online? Is there any way that we can keep our information private after we post it online?

  • Ashley Madison continues to be more successful than many other online dating platforms today. Why? How does The Ashley Madison Affair want viewers to feel about that?

TV Details

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The Ashley Madison Affair poster: A partial woman's face with finger to lips embracing man.

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