Common Sense Media Review
By Melissa Camacho
,
based on child development research. How do we rate?
Cursing, brands in docu about new college sports rules.
Parents Need to Know
Why Age 14+?
Any Positive Content?
Where to Watch
Videos and Photos
The Money Game
Parent and Kid Reviews
What's the Story?
THE MONEY GAME is a docuseries that follows a handful of Louisiana State University athletes as they work on capitalizing their brand during the 2022-23 academic year. For decades, the college sports industry earned billions of dollars while NCAA rules prevented student athletes from keeping their amateur status if they were paid for playing their sport or if they profited from their name, image, or likeness (NIL). But after a 2021 Supreme Court ruling, college athletes are now permitted to earn money using their NIL for commercial purposes. Now LSU athletes like gymnast Olivia "Livvy" Dunne, basketball players Angel Reese, Flau'jae Johnson, and Trace Young, football player Jayden Daniels, and track & field runner Alia Armstrong are trying to be top athletes, maintain their grades, and keep their social lives active. All the while they're figuring out the best way to use their NILs to develop their brands, earn wealth, and in some cases, help their families financially. Each athlete is on a different journey, but they all know that marketing themselves is endless hard work that requires a lot of sacrifice.
Is It Any Good?
The informative series looks at how college athletes are navigating the new NIL landscape, which includes getting sponsors, working with booster collectives, and finding ways to uniquely market themselves. The Money Game is also a promotional vehicle for the LSU Athletic Department, which is trying to establish itself as a leading NIL program to attract new talent. Some of the featured athletes were already influencers prior to attending LSU, or were able to build large social media followings while playing their sport, which makes attracting sponsors easier. Others struggle to land the lucrative sponsorships they believe they deserve.
Throughout it all, sports journalists, commentators, former athletes, and coaches offer their thoughts about NIL rights, and share their opinions about what the potential long-term impact the rule will have on college sports programs, student athletes, and their fans. Ultimately, The Money Game doesn't offer a lot of action, but it gives an interesting behind-the-scenes look at how the college sports industry is evolving.
Talk to Your Kids About ...
Families can talk about the NIL rights now given to student athletes. Do you think the new rule is fair? How will it affect the future of college sports?
What does The Money Game reveal about the role social media plays in college student athletics? What are the benefits of using it? Drawbacks?
TV Details
- Premiere date : September 10, 2024
- Cast : Olivia Dunne , Trace Young , Jayden Daniels
- Network : Prime Video
- Genre : Reality TV
- Character Strengths : Perseverance
- TV rating :
- Last updated : September 12, 2024
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