Parents' Guide to

The Pitch

By Joyce Slaton, Common Sense Media Reviewer

age 12+

Real-life Mad Men is a great media literacy tool.

TV AMC Reality TV 2012
The Pitch Poster Image

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What you will—and won't—find in this TV show.

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The Pitch focuses assiduously on the real work of advertising, which is both a good and a bad thing. Good because who needs another show where people scream at each other? Bad because it's just not that exciting to show people sitting in meetings, and there are a heck of a lot of them in The Pitch, which will probably turn off teens who need a little more oomph in their programming.

Still, the look into the kitchen where the sausage is made is instructive. A young person who learns how advertising works, understands who ads are trying to appeal to, and what method they're using to do so, is a young person who's no longer easily swayed by ads. For that reason alone, whole-family viewing with discussions afterward is a fine idea.

TV Details

  • Premiere date: April 30, 2012
  • Network: AMC
  • Genre: Reality TV
  • TV rating: TV-PG
  • Last updated: June 20, 2023

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