Parents' Guide to

Trust Me

By Melissa Camacho, Common Sense Media Reviewer

age 15+

Ad agency series sells lightweight drama; some iffy stuff.

TV TNT Drama 2009
Trust Me Poster Image

A Lot or a Little?

What you will—and won't—find in this TV show.

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What's the Story?

TRUST ME centers on the highs and lows of the creative partnership between straightlaced advertising art director Mason McGuire (Will & Grace's Eric McCormack) and impulsive copywriter Conner (Tom Cavanagh). When Mason is named creative director for the Rothman, Green & Mohr Advertising Agency, the duo must find a way to keep their creative juices flowing while dealing with the fact Mason's promotion makes him Conner's new boss. Meanwhile, Mason must also work with the high-strung characters in his creative group, including award-winning (but rather abrasive) copywriter Sarah Krajicek-Hunter (Monica Potter) and the rather nontraditional junior creative team of Hector (Geffory Arend) and Tom (Mike Damus). Together they must find a way to work together to satisfy their boss, Tony Mink (Griffin Dunne) -- who wants nothing more than to dazzle their demanding and often-unreasonable clients.

Is It Any Good?

Our review:
Parents say: Not yet rated
Kids say: Not yet rated

Although Trust Me is set against the backdrop of the high-stakes advertising business, much of the show's focus is on the relationships between the characters, rather than sophisticated plot lines. But some of them don't seem fully developed and appear more like caricatures who are placed in the scene for forced comic relief. Meanwhile, while some of the dialogue is witty, the show's writers seem to be trying to create drama by using some strong (and sometimes profane) language rather building on the story.

Still, despite the series' lack of depth, Cavanagh's brilliant comedic performance makes for some very funny moments. It's not the most thought-provoking of shows, but older teens and adults who are interested in what goes on in the world of advertising may find something lightly entertaining ... if not entirely "trust"worthy.

Talk to Your Kids About ...

  • Families can talk about the role that advertising plays on television. Did you know that television was originally developed to sell things, rather than to provide entertainment? How do commercials impact the way we watch television? Parents: Check out our tips on how to talk to your kids about media advertising and consumerism. Families can also discuss what it takes to work in the advertising field. Why is working in advertising considered a high-pressure job? What kind of background or talent does someone have to have to be successful in that field?

TV Details

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