Website review by
Larisa Wiseman, Common Sense Media
BellaSara Website Poster Image
Parents recommendPopular with kids
Care for horses in a safe virtual world; no chat.

Parents say

age 8+
Based on 9 reviews

Kids say

age 7+
Based on 22 reviews

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A lot or a little?

The parents' guide to what's in this website.

Positive Messages

Each horse comes with a positive-reinforcement message that's displayed each time you go to its stable to feed and care for it.

Violence & Scariness
Sexy Stuff

You need to buy and register Bella Sara trading cards ($2.50 a pack) in order to add horses to your online stable and "buy" items for your online cottage. The site also has links to retail stores that carry Bella Sara cards and merchandise, plus the site has its own online store.

Drinking, Drugs & Smoking

What parents need to know

Parents need to know that Internet safety is of little concern here, since there's no way for members to chat or contact each other. Upon sign-up -- which kids under 12 must have approved by an adult -- each member is given one free online horse; to add more horses, however, members must purchase Bella Sara trading cards ($2.50 a pack; there are links to retailers that sell them). And only by adding horses can members earn horseshoes, the Bella Sara currency that allows them to "buy" items to furnish their online cottages.

User Reviews

  • Parents say
  • Kids say
Adult Written bymartinmaddy13 September 1, 2019

sign up problems

When i tried to sign my child up and i tried about 15 different usernames and passwords i also used the suggested password but that still did not work so i neve... Continue reading
Adult Written byMysticIncorporation February 17, 2013

A safer, non-chat and improved version of clubpenguin!

They always give positive messages to create a positive environment around a child unlike any other website. If you don't want to buy Bellasara cards, then... Continue reading
Teen, 16 years old Written byfantasy_faerie January 24, 2011

Fun game focused on adventures and horses


Violence: Not an issue.
Sex: Not an issue.
Language: Since there is no way for players to contact other players, not an issue.
Consumerism: Bella Sara... Continue reading
Teen, 13 years old Written byNoseStuckInABook April 15, 2010

The charm is gone.

Ever since Bella Sara became a big company, it lost its appeal. It's all about money now (you can even buy horseshoes). Even the artwork isn't as nice... Continue reading

What's it about?

BELLASARA.COM is a virtual world where grade-schoolers and tweens can learn about horses and the joys of owning and caring for them (virtual ones, anyway). The free sign-up gets you one online horse; after that, you need to purchase Bella Sara trading cards (each one has a unique horse with a registration code) in order to add horses to the virtual stable. Each horse comes with a positive-reinforcement message that's displayed each time you go to its stable to feed and care for it. With each horse added, you get horseshoes, the Bella Sara currency that allows you to \"buy\" furnishings, decorations, and more for your cottage. The site also has a horse encyclopedia; fanciful, kid-friendly games and online jigsaw puzzles; horse images to color (online or printed out); plus quizzes, wallpaper, and other fun stuff. Kids can even email a question to Sara, the young daughter of the Bella Sara founder, who owns and trains two horses.

Is it any good?

This site is a delightful, fantasy-filled place where girls will enjoy spending their time (though parents need to make sure it's a reasonable amount of time). The only downside is that if a kid is unable to buy a lot of cards and add horses fairly often, he or she may eventually run out of things to do.

Talk to your kids about ...

  • Families can talk about the pros and cons of computer play. How much is OK, and when is it better to play in the real world? Families can also talk about horses and what it takes to care for one. How do you think caring for a real horse would be different from caring for an online horse?

Website details

  • Genre: Virtual Worlds
  • Pricing structure: Free
  • Last updated: August 25, 2016

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