Parents' Guide to MrBeast

MrBeast title art. Blue jaguar with a pink lightning bolt on its eye.

Common Sense Media Review

Robert Yaniz Jr. By Robert Yaniz Jr. , based on child development research. How do we rate?

age 14+

Big challenges, big prizes, can promote materialism.

Parents Need to Know

Why Age 14+?

Any Positive Content?

Parent and Kid Reviews

age 10+

Based on 17 parent reviews

Parents say that the channel provides a positive influence for children, showcasing creativity, generosity, and kindness without relying on vulgar language or negativity. While many appreciate the entertaining and uplifting content, concerns arise regarding potential negative impacts on behavior, the affordability of associated merchandise, and some troubling rumors surrounding the creator's practices.

  • positive role model
  • family friendly
  • promotes kindness
  • entertaining content
  • safety concerns
Summarized with AI

age 9+

Based on 31 kid reviews

Kids say that the channel is entertaining and engaging, often lauded for its humor and charitable acts, making it a favorite among children and their families. However, there's a divide in perspectives, with some adults expressing concerns about its suitability for younger audiences due to perceived controversies and claims of inappropriate content, despite many viewers finding it wholesome and kid-friendly.

  • entertaining content
  • charitable acts
  • concerns about suitability
  • divided opinions
  • family-friendly
Summarized with AI

What's It About?

MRBEAST is a YouTube channel focusing on giveaways, contests, and challenges. Jimmy Donaldson aka MrBeast offers subscribers the chance to win thousands of dollars in elaborate challenges that test their moral or psychological fortitude. In addition, many videos see MrBeast putting himself in risky situations, such as getting buried alive and being hunted by a bounty hunter. These scenarios are played for laughs, with music, sounds, and on-screen captions to complement these stunts. The videos are known for their high production value, exciting premises, and engaging storytelling.

Is It Any Good?

Our review:
Parents say ( 17 ):
Kids say ( 31 ):

MrBeast has been and continues to be a fan favorite on YouTube and beyond. From his animated video thumbnails, to his extravagant stunts and challenges, Jimmy Donaldson knows how to draw his audience in and keep them, and most of this audience are kids and teens. On the surface, this channel is great, it combines the fast pace kids and teens love, with the messages of generosity, giving back to community, and teamwork that parents and caregivers would want them to learn. Unfortunately, those messages can be heavily buried underneath the overwhelming amount of materialism, product placement and advertisements flooding the videos. This channel is better than a lot of what's out there on YouTube and overall the content is family-friendly, so if your teens are watching MrBeast, you may just want to check in on their awareness of advertising and making sure they're not copying any of the more risky stunts.

Talk to Your Kids About ...

  • Families can talk about the way MrBeast gives away money and prizes. All of his efforts seem kind and generous, but does filming them take away from that? Often times someone presents themself one way on their channel, but can be different in real life. Can you find examples of how MrBeast does good in the world when the camera's are down?

  • MrBeast likely taps into the same fan base who enjoyed the TV show Jackass and the movies that have followed. Why is stunt-heavy content featuring outrageous behavior so popular? How do you know if something is safe to try at home or not?

  • Talk about how giving back and helping others is a positive message. What ways can you and your family help others in your community.

  • Why do you think MrBeast includes sponsorships and advertisements in his videos? What do you think about the impact of advertising and how it influences what we watch and buy? How can we push against this or think critically about advertising when you see it.

YouTube Details

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MrBeast title art. Blue jaguar with a pink lightning bolt on its eye.

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