App review by
Erin Bell, Common Sense Media
Hipstamatic App Poster Image
App recreates the look and feel of analog photography.

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A lot or a little?

The parents' guide to what's in this app.

Ease of Play

The app is easy to navigate and use. Different kinds of film and different flashes can be used with the camera to affect how the picture turns out.


There's nothing objectionable in the app itself, but kids might be exposed to strong language in the contests, such as a Valentine's Day contest with the description "F--k Valentine's Day."


Extra lenses, flashes, and film, which provide different effects, can be purchased as standalone bundles for $0.99 each.

Drinking, Drugs & Smoking

What parents need to know

Parents need to know that Hipstamatic is a photography app that lets users apply different filters to taking photos so that the end result is a photo that looks like it was shot with an old-fashioned analog camera. These photos can be shared with friends, and used to enter public contests sponsored by the app publisher. The standard $1.99 app comes with a handful of filters, and additional "Hipstapaks" of effects cost $0.99 each.

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Is it any good?

HIPSTAMATIC recreates the experience of photography before the digital age -- warts and all. The app transforms the iPhone's screen into the back of an analog camera complete with tiny viewfinder and the ability to swap out flashes and film canisters to achieve different visual effects. The "effects" include blur, over-exposure, and random shadowing. The resulting photos look like they were taken in the 1970s -- they're even square-shaped instead of the modern 4x6 inches. Hipstamatic's nostalgia-driven hipster charm might very well be lost on kids, but for their parents it provides all the artsy fun of an analog camera without the hassles of film.

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