Smurfs' Village App Poster Image

Smurfs' Village



Young kids will like sim, but beware of push to buy extras.

What parents need to know

Ease of play

This is a clearly explained, easy-to-use sim game. The mini-games that can be played within are all similarly simple to operate.


In the story, which is told through dialogue, the wicked Gargamel has destroyed the Smurf village, which is why they need to build a new one.

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In addition to the Smurfs being licensed characters, this game encourages and entices players to spend real money on virtual "Smurfberries." Containers of the berries, which cost from $5 up to $100, allow players to speed up the action (rather than wait, say, two hours for a house to be built) or to earn special in-game items that can only be traded for Smurfberries. There's also a link to the developer's website on the main menu.

Drinking, drugs, & smoking
Not applicable

Parents Need to Know

Parents need to know that in order to get the most out of Smurfs' Village, players need to spend real money to buy extras. Parents should also be aware that if they have not restricted in-app purchases in their settings, kids can buy Smurfberries if they know their parents' iTunes password. With a wagon of Smurfberries costing $100, the charges can quickly add up. While the game can be played without buying "Smurfberries" to speed things up or gain access to special items, the game is built to make buying enticing. This is a so-called "velvet rope" app that is appealing to younger players through both its cartoon tie-in and its ease of use. The app allows for players to visit friends' villages, but to do so, they need to connect the app to their Facebook account.

Is it any good?


SMURFS' VILLAGE is one of the better, more interesting free build-a-village sims available for the iDevices. It's got a genuine storyline built into it, creative use of the Smurf characters (this feels like a real Smurf game, not just a city-sim with Smurfs layered over it), and a bunch of mini-games thrown in -- which is a rarity in these types of sim games. If you build a bakery, for instance, you can play a baking game for extra experience points. Unfortunately, it's got the same sort of sneaky salemanship that apps of this genre share -- meaning that impatient players will be enticed into spending real money on items that make the game move faster (and in this case, those costs can be stiff with a wheelbarrow of Smurfberries costing $49.99) -- but if you accept such marketing tactics as a given in these games, then you'll truly appreciate the innovations that Smurfs' Village brings to the genre.

App details

Devices:iPhone, iPod Touch, iPad
Pricing structure:Free
Release date:November 11, 2010
Category:Simulation Games
Publisher:Beeline Interactive, Inc.
Minimum software requirements:iOS 3.0 or later

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What parents and kids say

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Adult Written byvichoyt November 17, 2010

Complete and total scam of an App

Parents need to know that this "FREE" app automatically charges your iTunes account WITHOUT prompting you for your agreement OR consent to the purchase for items that are part of the game. After my son played with this app for 5 minutes the other day I received a bill from Apple for $69.97. Apparently - by simply picking up the buckets of smurfberries you will incur (WITHOUT NOTICE) a charge of $4.99 and God help you if you pick up the wheelbarrow of smurfberries - that set us back $59.99! WITH NO NOTICE. DO NOT DOWNLOAD THIS APP.
What other families should know
Too much consumerism
Adult Written byenderman March 2, 2013

good, but bad

peaceful, build a town/delayed gratification levels & goals/achievements game, although somewhat addictive
What other families should know
Great messages
Too much consumerism
Teen, 15 years old Written bycandycat123 August 15, 2011


I love this game!! It's really fun! The only thing I don't like is that smurfberries cost real money and I don't mind its still fun!!


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