A Lot or a Little?
What you will—and won't—find in this TV show.
Teamwork and courage are the big character strengths here.
Positive Role Models
Sam shows how to stay calm in a crisis. He also relies on his team to help him solve problems.
Most of the animated characters present as White; Ellie has darker skin. She's the only woman in the group but she is a female firefighter with agency.
Did we miss something on diversity? Suggest an update.
Violence & Scariness
Some of the fires and other crises that Sam faces may frighten the youngest viewers, but everyone is always safe in the end.
Did you know you can flag iffy content? Adjust limits for Violence & Scariness in your kid's entertainment guide.Get started
Products & Purchases
Tie-in products are available.
Parents Need to Know
Parents need to know that this appealing series teaches fire safety to preschoolers. Sam is a colorful Welsh firefighter who's also a responsive member of his community and a loving uncle to his niece and nephew. Young viewers will be delighted by the stop-motion animation (which creates soft visuals), the colorful backdrops of the charming Welsh village, and the funny dialogue. Storylines focus on situations that require the firefighters' help, such as someone's pet dog getting stuck in a fence or a child accidentally knocking over a lit jack-o'-lantern and starting a fire. Sensitive viewers may need a parent nearby to help them understand that all of the characters are safe in the end.
Is It Any Good?
The distinctly Welsh characters, community, accents, and expressions may pose some minor comprehension problems for kids on this side of the pond, but overall it's good exposure to another part of the world. And when it comes down to it, the show's main premise is easy to ascertain, even for a 3-year old. With its fun cast of friends and engaging adventures, the show may remind parents of Bob the Builder -- albeit with a Welsh accent and a focus on fire safety instead of construction.
Fireman Sam's storylines are simple, but they do involve crises, some of which may frighten the youngest viewers if characters' safety is threatened. But never fear -- everyone always winds up safe in the end thanks to the gallant efforts of Fireman Sam.
Did we miss something on diversity?
Research shows a connection between kids' healthy self-esteem and positive portrayals in media. That's why we've added a new "Diverse Representations" section to our reviews that will be rolling out on an ongoing basis. You can help us help kids by suggesting a diversity update.
Suggest an Update
Our Editors Recommend
Common Sense Media's unbiased ratings are created by expert reviewers and aren't influenced by the product's creators or by any of our funders, affiliates, or partners.See how we rate